PPC SPECIALIST / UA MANAGER (MIDDLE / SENIOR)

🔥VACANCY: PPC SPECIALIST / UA MANAGER (MIDDLE / SENIOR) Company: in-house full-cycle digital agency for performance marketing Markets: Ukraine, USA, Canada, Europe, and other Western markets Format: remote

About the company An in-house full-cycle digital agency for performance marketing. We work with projects in the e-commerce, SaaS, EdTech, FinTech, and B2B sectors in the Ukrainian and Western markets. We are currently expanding our paid traffic department and are looking for a Middle or Senior level PPC Specialist / UA Manager who can not only launch advertising but also take full control of a project and be responsible for the results.

Responsibilities: — Launch, optimize, and scale advertising campaigns in Google Ads and Meta Ads. — Analyze advertising effectiveness by CTR, CPC, CPA, ROAS, and LTV. — Identify reasons for performance drops and propose concrete data-driven solutions. — Work with Google Analytics, Google Tag Manager, pixels, and events. — Build media plans and allocate advertising budgets. — Conduct A/B tests of creatives, audiences, and advertising approaches. — Prepare reports with conclusions and a plan for further actions. — Utilize AI tools to accelerate work, analyze, and automate processes.

What's important: — 3+ years of experience in PPC / performance marketing. — Confident proficiency in Google Ads and Meta Ads. — Practical experience with Google Analytics and GTM. — Strong analytical skills and ability to work with numbers. — Ability to independently manage projects, identify growth points, and take responsibility for decisions.

Will be a plus: — Experience managing budgets of $20,000+ per month. — Work with US, Canadian, and European markets. — Experience in e-commerce, SaaS, or EdTech. — Proactivity, initiative, and a good sense of humor.

Conditions: — Bonus system depends on the project and results: a percentage of revenue, sometimes KPIs tied to paid channel effectiveness and adherence to target ACOS/ROAS. — 20 working days of vacation per year. — 10 sick days. — Full-time employment without combining jobs. — Remote work and work from an online office. — Work on projects across various niches and markets.