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We are looking for an Influence Marketing Lead who will build and scale collaborations with bloggers in the US, European, and other markets with us.
Our goal is to turn influencer marketing into a full-fledged user acquisition channel.
You will be responsible for: ◎ Implementing a comprehensive strategy for working with bloggers worldwide (Instagram, TikTok, YouTube, etc.); ◎ Communicating with creators, bloggers, and celebrities we want to secure collaborations with: negotiating price, deadlines, and drafting creative briefs for shoots; ◎ Managing a team of outsourced scouts for rapid creator sourcing; ◎ Preparing and executing performance campaigns: from KPI calculation to ROAS evaluation and budget optimization; ◎ Conducting research: competitor analysis, searching for and analyzing trending advertising campaigns, creative bundles, and influencers. ◎ Working closely with teams of creative producers, content specialists, product, and analytics.
What matters to us: ◎ At least 3 years of experience in Influence Marketing; ◎ At least 1 year of team management experience; ◎ English - Upper Intermediate level or higher; ◎ Experience working with US / Canadian / European markets; ◎ Skills in negotiating with bloggers; ◎ High level of awareness of global social media trends; ◎ Growth mindset: ability to build hypotheses and run quick tests to scale the funnel; ◎ Systematic approach: ability to build repeatable processes with success metrics, quality standards, and seeing tasks through to results; ◎ Proven experience with influencer channels delivering positive ROI; ◎ Analytical approach to influencer marketing.
Will be a plus: ◎ Experience working with applications (apps).
How do we hire? We are ready to extend an offer quickly once we determine we are a good mutual fit. Our stages are:
Serbia
Relocation
3-6 years
Experience
Full-time
Employment
Lead
Grade
B2 - Upper-Intermediate
English Level
Creative & Marketing
Specialization
IT & Tech
Industry
Product company
Company Type
Salary Insights
B2 - Upper-Intermediate
English Level
Creative & Marketing
Specialization
IT & Tech
Industry
Product company
Company Type