Marketing Performance Manager

We are looking Marketing Performance Manager (ON SITE - TBILISI)

About Us Elements of a Soul (EOAS) is a Web3 MMORPG set in 2137, combining open-world gameplay, real Bitcoin mining integration, and an NFT-driven player economy. We are looking for a Marketing Performance Manager to turn marketing performance data into clear growth decisions.

▪️Key Responsibilities ▫️Lead performance analytics and reporting Set up tracking, build dashboards, define KPIs per KOL, cohort, channel, and campaign, manage UTM and on-chain attribution, run A/B tests, and translate data into actionable growth decisions. ▫️Optimize campaign performance Track paid, token-based, and performance-based partnerships, evaluate ROI, identify growth opportunities, and improve conversion from community attention to measurable results. ▫️Support Web3 growth strategy Contribute to campaign planning around NFT mints, token-related activations, whitelist campaigns, community growth, and player acquisition.

▪️Requirements: ▫️Crypto/Web3 experience is a hard requirement You have personally worked on or launched projects involving token launches, NFT mints, on-chain economies, Web3 communities, or crypto-native growth campaigns. ▫️Deep Web3 fluency You understand NFTs, tokens, tokenomics, P2E models, DAOs, crypto community behavior, and what drives trust, hype, engagement, and conversion in Web3 audiences. ▫️Strong performance marketing background 3+ years of experience in performance marketing, ideally with proven results in crypto/Web3, community acquisition, or growth experiments. ▫️Analytics-driven mindset Analytics is part of your daily workflow. You are confident with platform analytics, Google Analytics, spreadsheets, A/B testing, campaign reporting, and performance optimization.

▪️Nice to Have ▫️Hands-on experience with NFT mints, OpenSea campaigns, token launches, tokenomics-based activations, or whitelist campaigns ▫️Experience with crypto-native analytics tools such as Dune, Nansen, DappRadar, or similar platforms ▫️Basic SQL or Dune query skills ▫️Experience with automation tools such as n8n, Zapier, Make, CRM systems, or campaign tracking workflows ▫️Experience in running KOL’s & Ambassador campaigns ▫️Gaming, Crypto, GameFi, or player community growth experience

▪️What We Offer ▫️Competitive compensation ▫️Direct collaboration with the founders ▫️Freedom to build the marketing performance function from scratch ▫️Career growth path ▫️On-site work in Tbilisi with the core team

▪️How to Apply Please send: ▫️CV (Marketing/Growth Portfolio would be an advantage) ▫️Links to crypto/Web3 projects you have worked on, including your specific role and impact ▫️An analytics, dashboard, reporting, or A/B test case study ▫️Examples of KOL, ambassador, creator, or community growth campaigns with results (nice to have) ▫️A short note on why EOAS interests you

**Contacts: **recruiter contact