Eksmo**, a publishing house — thousands of books, millions of readers, the largest publishing house in the country. We create stories that become a part of life. And we are looking for a person who will help our books be closer to readers — in stores, on shelves, in hearts.
We are the leading book trading company "Trade House "Eksmo", specializing in providing a wide range of book products. Our mission is to make reading accessible and inspire people to knowledge and development through literature.
If you have a passion for reading, energy, and communication skills, then this vacancy is for you!
We are looking for an energetic and creative professional who will lead the development of our relationships with key retail partners, such as "Chitay-gorod", "Bookvoed", and other market leaders.
With us, you will find:
- Inspiration: Working in the book industry will stimulate your creative thinking and allow you to be inspired by new ideas every day.
- Development: Here you can unlock your potential and grow in your field. We support the growth of our employees and provide all the necessary resources for success.
- A team of like-minded people: You will be surrounded by colleagues who share your passion for books and the desire to make the world a better place through literature.
- You will be the driver of Eksmo's marketing presence in retail. Your task is to ensure that every book finds its reader: through well-thought-out promotions, visual solutions, and vibrant events. This is a position for those who want to influence how the #1 brand in the book market is perceived.
Responsibilities:
**Key Clients (Chitay-gorod, Bookvoed, Respublika, MDC, clients from Moscow and Central Federal District, Abroad):
- development and implementation of an annual/quarterly marketing plan
- approval of terms for Marketing Agreements
- ensuring the implementation of agreements: filling assortment matrices within the framework of MS, coordinating control functions by merchandisers
- analysis of effectiveness at the end of the period, making decisions on effectiveness
- building strong partner relationships.
Key Assortment of "Eksmo":
- organization of assortment presentations with reactions: in-person – "Chitay-gorod", "MDK", "Moskva", "Respublika", "Molodaya Gvardiya"; Online (Eksmo webinars, Tg Eksmo_GID) through popularization and promotion of communication channels
- agreement with "Chitay-gorod" on focused assortment and control of sales/displays
- fulfillment of monthly Merchandising Plan standards for the presentation of the assortment in key retail outlets
- development and implementation of promotional visual merchandising standards in key retail outlets for TOP authors of "Eksmo"
- control of reporting "qualitative and on time"
Events:
- coordination of event activities initiated by "Eksmo" Editorial Departments: control of announcements, control of displays, reporting
- initiation, together with retail partners, of thematic local events, organization, and results.
Eksmo Marketing Promo Calendar:
- ensuring coverage of implementation in accordance with the promo coverage base
- adaptation of federal campaigns and development of local mechanics upon request from key clients
Marketing Function Effectiveness:
- planning and implementation of the local loop with effectiveness analysis
- quarterly assessment of the effectiveness of the entrusted marketing loop in accordance with the KPI system
Team Management:
- development of employees' professional skills, selection, onboarding, and adaptation of department employees
- management of the motivation and bonus system: communication, approval, and budgeting
- development of marketing and merchandising KPIs
- formation and control of the vacation schedule.
Budgeting and expense control.
Requirements:
- At least 3 years of experience in marketing and sales.
- Ability to negotiate and build long-term relationships with partners.
- Analytical skills and ability to make data-driven decisions.
- Creativity and ability to generate new ideas.
- Leadership qualities and ability to manage a team.
- Proficiency in MS Excel (VLOOKUP, Pivot Tables), MS PowerPoint, GDoc, AI.
- Fluency in spoken and written communication.
- Proactivity and dynamism in work.
- Ability to effectively handle multiple tasks simultaneously.
- High level of communication skills, including public speaking ability.
Conditions:
- Working hours: 5/2 with the possibility of short business trips (1-2 times a year) to expand professional horizons. Please note the office-based nature of the work (hybrid is discussed after the probationary period).
- Official employment: full compliance with the Labor Code of the Russian Federation, which guarantees stability and protection of your rights.
- Competitive salary: entirely official, ensuring transparency and financial confidence.
- Career growth prospects: we actively support employees' professional development, providing opportunities for career advancement and skill enhancement.
- Co-financing of training: we invest in your development by covering part of the costs for training and professional development.
- Training: access to internal and external training programs to enhance your professional skills.
- Product discounts: opportunity to purchase our products at a 50% discount, allowing you to not only work with quality materials but also use them at an attractive price.
- Corporate voluntary medical insurance (DMS): after successfully passing the probationary period, you will gain access to the corporate voluntary medical insurance program for your health and comfort.
