Title: Specialist for supporting trade marketing activities
Company: ANCOR
Location: Moscow
Experience: 3 to 6 years
Responsibilities:
- Participation in the development of the promo calendar and calculation of the trade marketing (hereinafter – TM) budget, including standard conditions (on & off invoice), by sales channels, brands, and SKUs.
- Assessment of the effectiveness and feasibility of TM and commercial investments.
- Communication with the Sales Department, providing standards for investment and controlling compliance with processes approved by the Company.
- Control of compliance with the promo plan, promo calendar, and TM budget by approving TM activities across all sales channels, including TM agreements and other off-invoice payments).
- Visaing specifications, signing internal memos and orders for providing discounts.
- Collection and consolidation of data in XLS on planned TM activities for local key accounts (hereinafter LKA) in the area of responsibility, updating data.
- Verification and internal closing (CNR) of ongoing promo activities for LKAs in the area of responsibility.
- Participation (together with the Sales Department) in the development of the budget for commercial and TM investments within the framework of preparation for negotiations with key clients of the regions included in the area of responsibility.
- Maintaining a database of cooperation terms with LKAs, checking TM agreements with distributors for compliance with investment standards.
- Analysis of the effectiveness of promo activities, reporting, formulating conclusions based on their results, forming a best practice database; participation in preparing presentations of results.
- Organization of monitoring of competitor promo and TM activities in the regions included in the area of responsibility.
- Weekly control of a sample of promotional discounts and/or promo volumes, proposing changes to current conditions to minimize outgoing debts.
- Internal document flow concerning clients and partners in the area of responsibility.
- Approval of approved promotional discounts, organization of activations, reconciliation of issued discounts, settlement of discrepancies.
Requirements:
- Desired work experience (from 2 years): as a manager for local/national key accounts; as a trade marketing specialist or sales department analyst.
- Experience in the FMCG market.
- Experience in negotiating with key clients will be an advantage.
- Proficiency in MS Excel, PowerPoint as an advanced user.
- Knowledge of the local and national key accounts market (according to attached regions) will be an advantage.
- Basic knowledge of category management.
- Understanding of trade marketing trends.
- Understanding of economic indicators (ROI, PnL, Margin).
- Ability to work with large data sets, attention to detail.
- Analytical mindset.
Conditions:
- Official employment according to the Labor Code of the Russian Federation (fixed-term contract)
- Hybrid work format 4/1 (office work once a week)
- Option to start your workday between 08:00 and 10:00 AM at your choice
Skills: Business correspondence, Business communication, Analytical thinking, Trade marketing, MS Excel