Lead Graphic Designer
Company: Social Discovery Group
Employment type: FULL_TIME
We are looking for experienced Lead Graphic Designer to drive creative quality and AI-powered production workflows in our graphic design team.
Your main tasks will be:
- Lead and oversee the graphic design team, ensuring high creative quality across all deliverables
- Review, approve, and provide feedback on all internal and freelance design output before delivery
- Work hands-on on complex or high-priority design tasks
- Continuously improve and rebuild design production workflows using AI tools and automation
- Increase creative production speed and scalability without compromising visual quality
- Drive adoption and effective use of AI-powered design workflows within the team
- Mentor and develop designers, improving both design craft and AI fluency
- Maintain and enforce consistent brand standards across all visual assets
- Collaborate cross-functionally with producers, marketers, and requesters to align on creative needs and priorities
- Produce and oversee high-volume performance creatives for paid acquisition campaigns
- Oversee creation of landing page visuals, email designs, social media creatives, banners, and brand assets
- Ensure all visual outputs are optimized for digital channels and performance goals
- Help establish scalable creative processes, templates, and production standards
- Balance creative quality, production efficiency, and business deadlines in a fast-paced environment
We expect from you:
- 5+ years in graphic and web design, including at least 2 years in a senior or lead role with responsibility for final creative quality review.
- Hands-on experience integrating AI tools into real production workflows with measurable improvements in speed, scalability, or output quality.
- Experience building or improving scalable production systems, including template systems, modular asset frameworks, AI-assisted pipelines, and automation of repetitive design operations.
- Proven track record of reducing production cycle time or unit cost through AI tools and workflow automation.
- Experience in fast-paced environments such as startups, scale-ups, performance-driven in-house teams, or high-volume agencies.
- Experience in performance marketing / user acquisition environments with understanding of how creatives impact campaign metrics such as CTR, CPA, Spend, and Sales.
- Experience working within collaborative creative team structures, including mentoring/reviewing designers and coordinating freelancers or agencies.
- Experience briefing freelancers/agencies, evaluating deliverables, and providing structured creative feedback.
- Experience designing landing pages, email templates, performance creatives, and digital assets for platforms such as Meta, TikTok, Google, and similar channels.
- Understanding of web and email layout principles, responsive behaviour, and technical constraints required for proper handoff to development teams.
- Strong experience maintaining brand consistency and applying brand guidelines across high-volume production environments.
- Senior-level visual craft in composition, typography, colour, hierarchy, and layout with the ability to review and direct others’ work.
- Strong experience adapting creative concepts across multiple sizes, formats, placements, and platforms.
- Practical experience with AI image generation tools such as Flux, ComfyUI, Stable Diffusion, NanoBanana, Imagen, or equivalent.
- Experience with prompt engineering, reference-based generation, and production-oriented AI workflows.
- Experience maintaining character and style consistency using tools such as LoRA, IP-Adapter, ControlNet, or similar technologies.
- Experience using AI for creative production acceleration including variations, adaptations, upscaling, background generation/editing, and style transfer.
- Experience with workflow automation tools such as Make, n8n, Figma plugins, or similar systems.
- Expert-level Figma skills including auto-layout, components, scalable systems, and production workflows.
- Basic After Effects knowledge is desirable for collaboration with adjacent motion design teams.
What we offer:
- 🏠 Fully remote work format
- 🌍 International team of 1000+ professionals
- ✈️ Work-from-anywhere culture
- 🎁 Strong benefits package
