#ORM #Lead #Vacancy #Remote
We are looking for an ORM Lead for a large fintech project!
Format: Remote (outside of the Russian Federation).
Main task: managing and improving the company's online reputation, strengthening the brand image, and creating internal processes that comply with ORM standards.
⚙️ Responsibilities:
Management
- Leading a team of ORM specialists: task distribution, prioritization, quality control, and feedback provision;
- Building internal processes from scratch: standard operating procedures (SOP), methodological recommendations, response templates, communication standards;
- Coordination with PR, SMM, customer support, and legal departments to ensure a unified brand voice.
Monitoring and Analytics
- Real-time monitoring of brand mentions across all platforms: social media, messengers, media, forums, review sites;
- Working with monitoring tools: Brand Analytics, YouScan, Mention, Medialog, or their equivalents;
- Analyzing message sentiment, identifying reputational risks and anomalous activity.
Negative Review Management
- Developing a response strategy for negative content – from individual complaints to coordinated attacks;
- Prompt processing of negative reviews and comments on all platforms (Google, Trustpilot, App Store, Reddit, specialized forums);
- Conducting discussions on behalf of the brand or neutral participants: addressing objections, neutralizing negative narratives, controlling the discussion agenda.
💎 What we can offer:
- Remote work format;
- Official employment;
- Support for professional development: training, courses, conferences, networking opportunities;
- Corporate sports and social events.
