We are looking for a Regional CMO — a marketing leader who can scale regional growth through acquisition, performance, and a data-driven approach
We are looking for a strong growth/performance marketer with experience in high-risk B2C, who knows how to work with analytics, quickly test hypotheses, and effectively manage marketing investments. The main task is to grow the region's GGR by scaling acquisition channels and improving marketing efficiency.
What's important:
- Experience in high-risk B2C (iGaming, Betting, Crypto, Web3, Forex)
- Strong expertise in performance marketing and acquisition
- Experience managing large marketing budgets
- Deep understanding of analytics, unit economics, and key metrics (CAC, ROI, LTV)
- Experience in scaling working strategies and launching new channels
- Understanding of both performance and brand marketing
- High speed of decision-making and hypothesis testing
- Experience working with complex and developing markets
What you will do:
- Be responsible for the region's GGR growth through marketing
- Scale acquisition and develop marketing channels
- Manage performance, affiliate, influencer, CRM, and brand marketing areas
- Optimize the efficiency of marketing investments
- Analyze results and reallocate budgets based on data
- Adapt the marketing strategy to the specifics of local markets
- Launch and test new hypotheses for growth
What we offer:
- Full relocation package to Cyprus
- Housing allowance for the entire period of work
- Legalization, insurance, and an extended benefits package
- Work format: Remote / Hybrid / Relocation of your choice
