Bitlica** is a company at the intersection of product development and marketing technologies. We develop and promote a portfolio of mobile and web products with over 30 million downloads, and in parallel, we are developing our own ecosystem of AI tools for analytics and marketing.
We are looking for a UA Manager who can not only optimize campaigns manually but also build a systematic traffic acquisition process: analyze performance by cohorts and LTV, find new channels and combinations through research tools, and, together with the data/automation team, automate routine scaling processes.
Requirements:
- 2+ years of experience with Google Search, Apple Search Ads, Meta, TikTok for iOS products
- Experience with analytics and MMPs (AppsFlyer, Adjust, Firebase, etc.).
- Experience in web-to-app acquisition will be a plus.
Your tasks:
- Launching advertising campaigns in Google Search, Apple Search Ads, Meta, TikTok
- Collaborating with the Creative Team. You will participate in the development and testing of creatives: propose hypotheses, track advertising metrics, and provide feedback
- Analyzing and optimizing campaigns in accordance with established KPIs
We offer:
- Corporate access to the most relevant AI services
- Work in a strong, progressive product team
- Fast communication: the ability to change processes and approaches to more effective ones without long approvals and bureaucracy
- Flexibility in work: employees can work from anywhere in the world (except Russia)
- Competitive salary and annual bonuses
- Care for health and well-being: We provide voluntary medical insurance for employees. We cover 100% of salary during vacation or sick leave without unnecessary certificates (18 working days of vacation and 5 sick days per year)
- Support for a healthy lifestyle: compensation for sports and insurance
- Development and training: we offer compensation for language courses, and pay for participation in industry conferences and courses
- Events and merchandise: we regularly organize team-building events (2-3 times a year, including offsite events with the whole team)
