Product Marketing Manager (Radiotech)
Company: Gismart
Employment type: FULL_TIME
At Radiotech, we believe music belongs to everyone — not just those who grew up taking lessons. As a product company inside the Gismart ecosystem, we’ve spent years building apps that make music feel approachable, fun, and deeply human. With 23 apps across iOS and Android and over 500 million downloads worldwide, our products have found their way into the hands of musicians, beginners, and curious souls across the globe. We see music as a universal language. Our job is to make sure more people can speak it.
Requirements
- 2+ years in Product Marketing / Growth / CRO for web funnels or subscription products.
- Proven track record of measurable core-metric uplifts (CR2Pay, LTV, ARPU) tied to specific, documented hypotheses — not just “ran tests.”
- Hands-on experience with web funnel builders (Web2Wave, Funnel Fox, ClickFunnels, Unbounce, or similar) or comparable no-code/low-code funnel infrastructure.
- Working knowledge of A/B testing methodology: hypothesis design, statistical significance, segmentation, sequential/parallel test management.
- Experience with email/CRM lifecycle tools (Reteno or similar) — consent flows, triggered sequences, win-back, cancellation.
- Comfortable working directly with developers on funnel/checkout implementation (API-level understanding is a plus, not required to code).
- Strong command of analytics/tracking tools: Amplitude, GA4, AppsFlyer, or equivalent.
- Hands-on experience using AI coding assistants (Claude, ChatGPT, or similar) to build, debug, or modify funnel/landing page code, scripts, or automations.
- English sufficient for cross-functional and international team communication.
Responsibilities
- Own funnel performance end-to-end: visit → quiz/onboarding → paywall → checkout → post-purchase upsells → app install → email lifecycle.