Sportmaster · Moscow · Experience: no experience
We are looking for a junior specialist for the Contextual Advertising Group. This is an excellent opportunity to start in digital marketing: you will gain practical experience working with the largest sports retailer, learn to manage campaigns in Yandex.Direct under the guidance of experienced managers, and gradually move to independent management of individual areas.
Depending on your strengths and current team priorities, you will work with one of the following areas: 1P product advertising or 3P advertising and mobile app promotion.
Key Functions:
- Assisting managers in preparing and launching advertising campaigns.
- Preparing semantics, ad texts, and other materials for campaigns.
- Preparing and adapting creatives for promotional activities in collaboration with brand managers, designers, and agencies.
- Maintaining and updating the advertising campaign directory.
- Maintaining and controlling data on advertising budgets.
- Collecting and preparing data for campaign performance analysis and promo reporting.
- Participating in the preparation and testing of advertising hypotheses and new formats.
- Checking closing documents for contextual advertising placements.
- Controlling the timely closing of placements, payment status, and interaction with related departments on document flow.
- Gradually mastering independent management of individual segments of advertising campaigns.
Our Expectations:
- Experience of at least 6 months in internet marketing, digital, contextual advertising, or related fields.
- Basic understanding of the principles of contextual advertising, performance marketing, and Yandex.Direct.
- Understanding of key digital advertising metrics and KPIs.
- Basic proficiency in MS Excel / PowerPoint.
- Attention to detail, accuracy when working with data and documentation.
- Ability to work with large volumes of information.
- Willingness to develop skills for independent campaign management in Yandex.Direct.
Will be a plus:
- Experience with Yandex.Direct.
- Experience in e-commerce, product advertising, or mobile app promotion.
- Basic creative development skills (Figma or other graphic editors).
- Understanding of the specifics of mobile app promotion.
What we offer:
- Work format: hybrid/remote
- Flexible start of the day: start at 8:00, 9:00, or 10:00 AM — choose what suits you best
- Benefits cafeteria: choose the benefits that are right for you from a wide range of options (Voluntary Medical Insurance with dental care, sports, mobile communication, training, experiences (out-of-town trips), health cards, accident insurance)
- Comprehensive training system: internal and external development programs
- Educational partnerships: exclusive discounts on training at Skyeng, Lerna (Skillbox, Geekbrains), Yandex Practicum, Language Link, Novakid
- Discount on meals in the company cafeteria
- Corporate discount on company products
- Company sports life: corporate sports clubs and training; paid slots for races and sports events, annual spartakiad
- BestBenefits: personalized program of discounts and privileges
- Extended loyalty program: Premium fitness centers: World Class, X-fit, Fitmost; Medical services: special conditions at KDL and Gemotest; Banking products: favorable offers from partner banks: Communication and travel: special tariffs from Megafon and Beeline, bookings at Otello hotels
- New Year's gifts for employees and their children
- Parking (via booking)