Head of Marketing (Mobile Apps) - Job Description

We are Clario, a consumer-focused company on a mission to make digital life easy. We’re here to create smart yet simple apps with a human touch, empowering better productivity, security, and lifestyles. With mature products used by millions worldwide and years of in-house product development, we're waiting to unleash your hidden talents and make you sparkle. Join us and let’s go together!

The Role

We’re looking for a CMO / Marketing Leader to drive growth across a diverse portfolio of global mobile products with a proven, scaled acquisition engine. This is a hands-on leadership role for someone who enjoys momentum, ownership, and the challenge of pushing a strong multi-product system further. You’ll step into an organization running at a 7-digit monthly marketing spend, with a clear ambition to significantly scale this investment and drive sustainable growth across our entire portfolio. Your focus will be on scaling performance marketing, raising the bar on creative and experimentation, and continuously improving efficiency as we grow. As a Marketing Leader, you’ll own the marketing function end-to-end — performance marketing, experimentation, creative production, and team development. You will partner closely with the C-level suite, General Managers, and marketing teams to translate high-level business goals into clear, measurable growth plans. You'll act as a strategic catalyst, driving the adoption of cutting-edge practices and streamlining operational frameworks to empower individual product teams. Your mission is to elevate our marketing maturity by fostering a culture of continuous learning, advanced experimentation, and high-performance standards, ensuring our growth engine remains lean and sophisticated.

What will you be responsible for

• Define the overall marketing strategy across our portfolio of subscription-based mobile products and help teams turn goals into clear acquisition plans.
• Own and optimize product-wide CPA at scale, with Meta Ads as the primary growth driver and a strong focus on efficiency and volume.