Head of CRM

Head of CRM

Full-Time in Lisbon, PT

Responsibilities

• Own Joom's CRM strategy, keeping communications customer-first, insight-led and additive to the overall experience
• Define how CRM drives engagement, retention and revenue through lifecycle, product and behavioural triggers
• Balance commercial performance with long-term customer trust and brand engagement
• Own the weekly sales calendar, maintaining pace while staying responsive to in-week demands
• Lead and develop a high-performing team
• Operate as a player-manager, contributing directly while empowering your team to own their work
• Support our culture by fostering our values: Move Fast, Thrive for Excellence, Innovate, Be Open and Honest and Together We Win

Requirements

• Proven experience in CRM, lifecycle marketing or customer engagement at scale
• Solid understanding of large marketing automation products (CDPs and CRM platfroms)
• Strong technical skills: data architecture, campaign analytics, A/B testing
• Hands-on execution capability — ability to balance leadership and individual contribution
• Experience leading design and evolution of CRM architecture
• Fluent English

We offer

• Compensation package: base salary and performance-based bonuses
• Care & Wellbeing: health insurance (including dental care) for employees and their children, daily meal allowance, and 100% paid sick leave
• Relocation Support: full assistance for a smooth relocation for the employees and their family
• Team & Growth: collaboration with colleagues across Portugal, Brazil, Latvia and China, with opportunities for promotions, professional trainings, and English & Portuguese courses
• Community & Engagement: annual team building activities, knowledge-sharing workshops, and a strong sense of team work