Marketer

at Sunscrypt Academy. Remote.

ABOUT US: We are looking for a marketer who will take charge of the marketing strategy and financial results of the Sunscrypt Academy launch — an academy for training in DeFi investments. This is a project for a specialist who can not only perform individual marketing tasks but also assemble the entire launch: from decomposing the financial goal and funnel to analytics, hypotheses, and sales closing. Previous launches have shown good performance, but we aim to grow by 20-30% relative to previous experience. Launches were primarily conducted with an organic audience without a dedicated marketer. What we already have: a warm audience and databases, several Telegram recruiter contact, YouTube, GetCourse, BotHelp, ready-made materials and webinars, a technical specialist, designers, an editor, and a product team. This means you don't need to build the project from scratch — it's important to competently use existing resources and strengthen the launch marketing.

TASKS: • Develop a launch strategy and decompose the financial plan. • Build and control the sales funnel. • Establish engagement flows via Telegram, email, BotHelp, YouTube, and other channels. • Work with offers, webinar funnels, and closing mechanics. • Connect cold traffic and partner placements. • Track registrations, attendance rates, conversions, and sales. • Identify bottlenecks and promptly test hypotheses. • Assign tasks to the team and monitor the implementation of marketing activities.

REQUIREMENTS: • Marketer with experience in launching online products / online schools (preferably with experience in finance, investments, etc.). • Must have launch case studies with clear numerical results (priority: experience with launches generating revenue of 7-10 million rubles). • Ability to work with analytics, financial decomposition, and conversions. • Self-starter: capable of proposing solutions, managing a team, and being accountable for results.

CONDITIONS: • Remote, flexible schedule. • Project duration approximately 3 months: September — mid-December. • 100,000 rubles fixed for the project + KPI up to 200,000 rubles. • Upon fulfillment of the financial plan — up to 300,000 rubles for the project. • Ready-made team and infrastructure. • Budget provided for traffic acquisition and additional specialists.

CONTACTS: Apply for the vacancy