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Spain5 days ago
Grade
Head
Work format
Onsite
Relocation
Spain
An email or a Telegram message to the recruiter
We’re developing an online poker product for players across the CIS. We’re looking for a leader to build our CRM function, hire a team, and take ownership of player retention and the financial performance of campaigns. We already have a VIP team, a CRM analyst, and a community team. Our next priorities are expanding automation and migrating players to a new platform.
• Develop the CRM strategy, covering segmentation, onboarding, activation, retention, and reactivation • Launch automated communications and event-triggered journeys • Define data, event tracking, and CRM tooling requirements alongside BI and Engineering • Manage the economics of bonuses, rakeback, and loyalty programmes • Develop the VIP function and plan player retention throughout the platform migration • Hire and lead the CRM team
• Experience building or significantly transforming a CRM function in iGaming. Casino or sportsbook experience is welcome; poker experience is a plus • Hands-on experience in grey markets is essential. • Willingness to work directly on campaigns, automation, budgets, and analytics • Experience hiring and managing a team • Languages: Ukrainian / Russian / Belarusian
📍 Spain / Office-based / Relocation support
• Full relocation support for you and your family, including assistance with local paperwork • Free office lunches, office massages, and a gym membership
📍 Spain / Office-based / Relocation support
We’re developing an online poker product for players across the CIS. We’re looking for a leader to build our CRM function, hire a team, and take ownership of player retention and the financial performance of campaigns. We already have a VIP team, a CRM analyst, and a community team. Our next priorities are expanding automation and migrating players to a new platform.
What we’re looking for: • Experience building or significantly transforming a CRM function in iGaming. Casino or sportsbook experience is welcome; poker experience is a plus. • Hands-on experience in grey markets is essential. • Willingness to work directly on campaigns, automation, budgets, and analytics. • Experience hiring and managing a team. • Languages: Ukrainian / Russian / Belarusian.
What you’ll do: • Develop the CRM strategy, covering segmentation, onboarding, activation, retention, and reactivation. • Launch automated communications and event-triggered journeys. • Define data, event tracking, and CRM tooling requirements alongside BI and Engineering. • Manage the economics of bonuses, rakeback, and loyalty programmes. • Develop the VIP function and plan player retention throughout the platform migration. • Hire and lead the CRM team.
What we offer: • Full relocation support for you and your family, including assistance with local paperwork. • Free office lunches, office massages, and a gym membership.
📩 Send your CV or LinkedIn profile on Telegram:
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Most often 53,500 to 97,600
