5 days ago
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Grade
Senior
Work Format
Remote
By country
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iGaming Cyprus or remote
The company is looking for a Senior CRM & Retention Manager in iGaming, who will take full responsibility for the direction across all brands and effectively build it from scratch.
The key requirement is ownership experience: independently building and developing a CRM/Retention function at an iGaming operator, making strategic decisions, and being responsible for measurable commercial results.
Main tasks: • Conduct an audit of the client base and current processes, find growth points. • Build segmentation, lifecycle strategy, and automated customer journeys. • Develop and implement retention/reactivation initiatives. • Define KPIs and improve retention, reactivation, and LTV.
If you are interested in the offer or can recommend someone, write in private messages.