#vacancy #cyprus #relocate #remote #igaming #casino #sportsbook #betting #crm #retention

Head of CRM | iGaming

This is not an operational CRM role. This is a core revenue ownership position inside a high-growth iGaming business.

2 established brands (Sportsbook + Casino) Turnkey infrastructure (focus on growth, not platform development) Tier-3 & Europe → Tier-1 expansion Curaçao licensed 85+ professionals Remote or relocation to Cyprus

You will own

Full CRM & Retention strategy across both brands CRM roadmap as a revenue planning system Lifecycle ownership: onboarding, activation, monetization, VIP, retention, reactivation Revenue levers: Retention, LTV, Reactivation, CRM revenue share Behavioral segmentation and personalization systems Experimentation framework (A/B testing as decision system) CRM logic across Casino + Sportsbook economics Cross-functional alignment with Product, BI, Marketing Direct strategic partnership with CEO Evolution of CRM from execution to ownership layer

Your team

CRM Team Email Marketing Team Support & Call Center Team Project Manager and more

What we expect

3+ years as Head/Lead of CRM in iGaming (Sportsbook & Casino is a must). Proven experience building CRM strategy and owning Retention, LTV, Customer Value and CRM-driven Revenue. Deep understanding of player economics, lifecycle management, cross-brand strategies, cross-sell mechanics and player migration between Sportsbook & Casino. Strong analytical mindset with the ability to turn data and player behavior into business decisions and measurable revenue growth. Experience leading cross-functional initiatives with Product, BI and Marketing, while building and developing high-performing CRM teams. English - Upper-Intermediate (B2+) or higher.