The Marketing Department is looking for a PR Manager.
Responsibilities
- Develop and implement the company's and brands' PR strategy in accordance with the business's marketing and commercial goals;
- Generate and launch engaging newsbreaks capable of ensuring a high level of engagement, reach, and organic content distribution;
- Formulate and implement a content plan for external communications of the company and brands in relevant channels of target audience presence;
- Develop and maintain relationships with media, industry platforms, bloggers, opinion leaders, and professional communities;
- Organize publications, integrations, and special projects aimed at increasing brand awareness and supporting sales;
- Manage the company's reputation, ensure prompt response to information risks and crisis situations;
- Develop communication programs for various audiences: consumers, employees, partners, and representatives of government and industry organizations;
- Participate in the preparation and support of corporate and brand events, ensuring maximum information coverage before, during, and after the events;
- Form and develop a pool of bloggers, content creators, and influencers for the implementation of the company's communication tasks;
- Analyze the effectiveness of communication activities, evaluate reach, engagement, media effect, and impact on brand business metrics;
- Manage the budget of the department and interact with external contractors and agencies.
Requirements
- Higher education in marketing, public relations, journalism, or communications;
- At least 3 years of experience in PR, brand communications, or marketing, preferably in FMCG companies;
- Proven experience in implementing successful PR campaigns, special projects, and viral communication activities;
- Experience in interacting with media, bloggers, opinion leaders, and communication agencies;
- Skills in developing communication strategies and evaluating their effectiveness based on quantitative indicators;
- Strong communication skills, initiative, creativity, and result-orientation;
- Proficient in AI, PowerPoint, and Excel.
Conditions
- Stable work in a large Russian company;
- Official employment, fully "white" and stable salary;
- Competitive remuneration system with annual salary review;
- Voluntary medical insurance with dental care and telemedicine from the first day of work, as well as the opportunity to purchase voluntary medical insurance for relatives at a corporate price;
- Life insurance from the first day of work, 24/7 worldwide;
- Sick leave payment up to 100% of salary for up to 10 working days per year;
- Food compensation (for employees working on brewery premises) and corporate mobile communication;
- Diverse training and development programs;
- Flexible start/end of the workday for office employees;
- Hybrid work format for office employees;
- Corporate discount and benefits program;
- New Year's gifts for children, corporate events, support in various life situations, and other employee benefits;
- "Refer a Friend" referral program: invite a friend and get a bonus!
- Gifts and bonuses for holidays and anniversaries.
We are ready to offer you:
- Flexible work format for office employees
- Corporate mobile communication
- Training programs
- Food compensation on brewery premises
- A supportive atmosphere where it's easy to express yourself
- Company car or compensation for personal car use (for travel-related work)
Join the "Bochaarev Brewery" team and become part of our success!
Recruitment is carried out by OOO "OB'EDINENNYE PIVOVARNI — HOLDING"
