Job Title: MarTech Manager
Company: nove8
Employment type: FULL_TIME
We are looking for a skilled MarTech Manager to join Woofz dynamic marketing team. In this role, you will focus on automating and optimizing User Acquisition and Creative Production processes. You will work closely with technical, analytics, and marketing teams to enhance our performance marketing efforts across major advertising platforms. Your expertise will drive efficient tracking, automation, and scaling of both marketing campaigns and creative assets to fuel Woofz growth.
What We’re Looking For
- Strong understanding of performance marketing across major ad networks (Facebook, Google, TikTok, etc.)
- Experience with Airtable setup and management for marketing automation
- Proficiency in event tracking, configuration, and troubleshooting discrepancies within advertising platforms
- Familiarity with marketing analytics and ability to collaborate effectively with analytics and technical teams
- Knowledge of creative production workflows and scaling creative assets
- Ability to prioritize tasks and streamline processes in a cross-functional team environment
- Excellent communication skills and problem-solving mindset
Technical Stack
- Analytics & Data: Google Analytics, Firebase, basic SQL (queries, filters, aggregations)
- Automation & Integration: n8n / Make
- Advertising & Tracking: Meta Pixel & Conversions API setup, Google Tag Manager, UTM tagging, attribution models
- Project & Data Management: Jira, Airtable
What You’ll Do
- Automate User Acquisition workflows to increase efficiency and campaign performance
- Collaborate with creative and design teams to develop tools that scale creative production