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2 months ago
Grade
Middle
Experience
from 3 years
Work format
Remote
Employment
Full-time
English level
B2, upper-intermediate
An email or a Telegram message to the recruiter
✨ Vacancy: Affiliate Performance Manager — Crypto iGaming
We are looking for a strong Affiliate Performance Manager for an international crypto project developing in the iGaming sphere.
We need a person who can work at the intersection of Affiliate, Performance, and Analytics and turn data about partners and traffic into growth in acquisition, retention, and revenue.
• International crypto iGaming / Betting project • Data-driven team with a strong focus on performance engine and experimentation • High-impact role with influence on acquisition, traffic quality, and revenue
• Work with Affiliate Managers on strategy, priorities, KPIs, traffic quality, and terms optimization • Analyze the effectiveness of partners, traffic sources, campaigns, and GEOs • Build and test hypotheses on the funnel: Acquisition → Activation → Retention → Monetization • Plan and analyze A/B, multivariate, and other tests of creatives, landing pages, offers, and mechanics • Optimize key metrics: ROI, LTV, CPA, CR, Retention, FTD, Deposits, GGR, NGR • Work with Google Analytics and BI tools to find growth opportunities • Participate in the allocation of budgets and resources between partners and channels • Prepare reports and presentations for the CMO on the results of tests, hypotheses, and work with partners • Monitor competitors, iGaming marketing trends, and best practices in creatives and funnels • Coordinate creative concepts and technical specifications with CMO, Product, Design, and Marketing • Work with Analytics and Product on tracking, attribution, and improving funnel visibility
✔ 3+ years of experience in Affiliate / Performance / Growth Marketing, preferably in iGaming / Gambling / Betting. ✔ Good understanding of affiliate marketing and performance economics. ✔ Experience working with acquisition funnels and optimizing traffic quality. ✔ Practical experience in A/B testing, hypotheses, and conversion optimization. ✔ Strong analytical skills + experience working with Google Analytics and/or its equivalents. ✔ Understanding of ROI, LTV, CPA, CR, Retention, GGR, NGR. ✔ Experience interacting with Affiliate Managers and optimizing partner performance. ✔ Ability to work with large volumes of data and turn analytics into concrete actions. ✔ Strong communication and presentation skills. ✔ English B2+.
• Full-time, remote format • Opportunity to influence partner strategy, budgets, creatives, and funnels • Close collaboration with CMO, Affiliate, Product, Analytics, and Design • Opportunity to develop and scale the Affiliate Performance function
✨ Вакансия: Affiliate Performance Manager — Crypto iGaming
Ищем сильного Affiliate Performance Manager в международный crypto-проект, который развивается в сфере iGaming.
Нужен человек, который умеет работать на стыке Affiliate, Performance и Analytics и превращать данные о партнёрах и трафике в рост acquisition, retention и revenue.
• Работать с Affiliate Managers по стратегии, приоритетам, KPI, качеству трафика и оптимизации условий. • Анализировать эффективность партнёров, источников трафика, кампаний и GEO. • Строить и проверять гипотезы по воронке: Acquisition → Activation → Retention → Monetization. • Планировать и анализировать A/B-, multivariate и другие тесты креативов, лендингов, офферов и механик. • Оптимизировать ключевые метрики: ROI, LTV, CPA, CR, Retention, FTD, Deposits, GGR, NGR. • Работать с Google Analytics и BI-инструментами для поиска точек роста. • Участвовать в распределении бюджетов и ресурсов между партнёрами и каналами. • Готовить отчёты и презентации для CMO по результатам тестов, гипотез и работе с партнёрами. • Следить за конкурентами, трендами iGaming-маркетинга и best practices в креативах и воронках. • Согласовывать креативные концепции и ТЗ с CMO, Product, Design и Marketing. • Работать с Analytics и Product над tracking, attribution и улучшением funnel visibility.
✔ 3+ года опыта в Affiliate / Performance / Growth Marketing, желательно в iGaming / Gambling / Betting. ✔ Хорошее понимание affiliate-маркетинга и performance economics. ✔ Опыт работы с воронками acquisition и оптимизацией качества трафика. ✔ Практический опыт A/B-тестирования, гипотез и conversion optimization. ✔ Сильные аналитические навыки + опыт работы с Google Analytics и/или аналогами. ✔ Понимание ROI, LTV, CPA, CR, Retention, GGR, NGR. ✔ Опыт взаимодействия с Affiliate Managers и оптимизации performance партнёров. ✔ Умение работать с большими объёмами данных и превращать аналитику в конкретные действия. ✔ Сильные communication и presentation skills. ✔ Английский B2+.
• Full-time, удалённый формат. • Международный crypto iGaming / Betting проект. • Data-driven команда с сильным фокусом на performance engine и experimentation. • Высокоimpactная роль с влиянием на acquisition, traffic quality и revenue. • Возможность влиять на стратегию партнёров, бюджеты, креативы и воронки. • Тесное взаимодействие с CMO, Affiliate, Product, Analytics и Design. • Возможность развивать и масштабировать Affiliate Performance-функцию.
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