Digital Product Lead (Mobile Chat Platform) Centicore
The team expects you to have:
- 3–5 years of experience as a Product Owner / Product Manager / System Analyst / Project Manager in digital products.
- Practical experience in developing a B2B/B2C product with a mobile app and web panel (preferably messengers, chat platforms, SaaS services).
- Understanding of the chat platform, messenger, and conversational platform market, and key scenarios: client support, sales, notifications, marketing campaigns, automation via chatbots.
- Experience working with multiple stakeholders: business clients, support service, marketing, IT, sales, partners.
Technical and Product Skills:
- Understanding of web/mobile product architecture: front-end, back-end, API, integrations with CRM, call center, external messengers, payment services.
- Ability to formulate requirements in the format of user stories, scenarios, acceptance criteria, and maintain a live product backlog.
- Experience with product and product/marketing analytics systems, BI dashboards, chat and bot analytics.
- Skills in conducting CustDev, interviews, user behavior analysis, building CJM for chat scenarios and mobile applications.
- Understanding of basic UX/UI principles for mobile products: onboarding, navigation, notifications, working with permissions, settings.
Methodologies and Management:
- Practical experience with Agile (Scrum/Kanban), participation in sprint planning, demos, retrospectives.
- Ability to manage a backlog: prioritization by value (RICE, Kano, JTBD approach), balancing features, stability, and technical debt.
- Skill in working with a product roadmap, maintaining a release plan, and synchronizing with other teams/platforms.
What you will do:
- Formulate and update the product vision: why the chat platform exists, what key values it provides to users and businesses.
- Define target user segments (clients, operators, administrators, marketing, etc.) and their main tasks within the product.
- Develop and maintain the product roadmap: major product initiatives, mobile app development, integrations, AI features.
- Collect and analyze quantitative metrics (user activity, scenario conversion, retention, response speed, dialogue automation rate).
- Conduct CustDev/UX research: interviews with clients, chat operators, process owners, analysis of feedback from app stores and technical support.
- Identify product problems and growth opportunities (where users get stuck, where the business loses money, where the chat platform can make an impact).
- Formulate and prioritize the product backlog: mobile app features, chat scenarios, bot settings, integrations, analytics.
- Describe requirements: set tasks for the team in the form of user stories with clear acceptance criteria, scenarios, and constraints.
- Maintain backlog transparency for stakeholders: clear structure, priorities, task status, connection to metrics.
Working with the Development Team:
- Act as an internal client for the team: explain the context, problems, and expected value of each feature.
- Participate in sprint planning, task estimation, and approval of mobile app and back-end releases.
- Accept results: verify implementation against criteria, launch features in pilot/production, organize A/B experiments, control release quality.
- Interact with stakeholders.
• Work format: hybrid Moscow, Moscow Oblast
• Salary: 300-400k RUB
For applications: @o_zayarnaya