We are continuing to grow, create new services and unique advertising projects, and conquer new markets. Therefore, we really need a great Mobile User Acquisition Manager (Programmatic) to help us scale this area.
What you need to do
- launch, optimize, and scale advertising campaigns in mobile DSPs (Mintegral, Hybe, Moloco) and social networks (Meta, TikTok);
- find and connect new DSP channels and publishers, test and develop them;
- analyze traffic quality: post-install metrics, brand safety, fraud, and IVT control;
- generate hypotheses, launch tests, and improve media buying economics;
- work with key metrics (ROI, CAC, LTV) and increase channel efficiency.
What we expect from you
- 3+ years of hands-on experience in Mobile User Acquisition (DSP + Meta);
- current experience with programmatic: please write to us in your cover letter about the DSPs you have worked with and send your portfolio so we can learn more about your cases;
- current experience with Meta and the ability to launch and optimize campaigns in this channel;
- deep understanding of mobile analytics: cohort LTV, MMP, attribution (SKAdNetwork, Privacy Sandbox), incrementality;
- experience with fraud: understand what it looks like, and know how to track and filter it;
- ability to conduct research: formulate hypotheses, test, and draw conclusions based on data;
- experience with different budgets — from small tests to large-scale campaigns;
- experience with creatives will be a plus: setting tasks or independent work with static, video, UGC, playable, and other formats.
How we work
- from anywhere in the world: we are not tied to a location, we pay in dollars, we love to travel;
- without bureaucracy: comfortable processes, horizontal and open communication, quick discussion of ideas and decision-making;
- we compensate: voluntary medical insurance, psychotherapy or foreign languages, sports activities, and sick leave.
