Travelpayouts is an affiliate platform created by the makers of Aviasales, specializing in the monetization of travel traffic. We help travel bloggers and webmasters worldwide earn money on their websites using affiliate tools from brands like Booking.com, Tripadvisor, Viator, and others.
We are currently looking for a Product Marketing Manager to join the Travelpayouts marketing team. This person will be responsible for go-to-market strategies and developing product marketing for our key products—from positioning and value packaging to launches—across different audience segments and verticals.
What you will do
- Be responsible for product marketing in key areas of Travelpayouts: partner segments, verticals, products, and their development;
- Drive the achievement of business goals: initiate, launch, and follow through on growth mechanics for specific metrics;
- Build and maintain product positioning and messaging, ensuring consistent communications across different channels;
- Handle end-to-end go-to-market: prepare launch plans, coordinate preparation with all stakeholders, execute launches, and measure impact;
- Regularly gather partner/market insights: conduct research, interviews, and case studies, and turn them into concrete product and marketing changes;
- Work with cross-functional teams (product, design, analytics, support, commercial) and synchronize different marketing areas around common goals.
What we expect from you
- 3+ years of experience in IT products or services in product marketing/growth teams, preferably in fast-growing companies and small teams;
- Ability to work across the entire funnel depth and link initiatives to business metrics;
- Ability to read dashboards and reports, perform basic analysis of process and project effectiveness; cross-functional organizational skills;
- Knowledge of key product and marketing concepts, processes, principles, and frameworks (roadmap, MVP, UX principles, JTBD, CJM, AAARRR, ICP, Value Proposition Canvas, etc.);
- English proficiency at B2/C1 level;
- Curiosity, creativity, and a systematic approach. In your cover letter, describe your experience with which stages of the funnel you are already familiar with.
How we work
- From anywhere in the world: no location restrictions, we pay in dollars, we love to travel;
- Without bureaucracy: user-friendly processes, horizontal and open communication, quick discussion of ideas and decision-making;
- We compensate for: private health insurance (DMS), psychotherapy or foreign language classes, sports activities, and sick leave.
