Deputy Marketing Director at Synergetic Cosmetic, a professional cosmetology product manufacturer

Professional cosmetology product manufacturer Synergetic Cosmetic is looking for a Deputy Marketing Director.

Synergetic Cosmetic is a developer and manufacturer of professional cosmetology products. The company's brands Skin Synergy and Factology are already represented in over 100 cities in Russia and 12 countries worldwide.

• Coordination of the work of brand managers and their teams: unified standards for planning, budgeting, task setting, and reporting;
• Analysis of channel effectiveness, customer behavior, brand awareness, loyalty, and reputation. Preparation of data-driven initiatives;
• Development and implementation of a marketing plan, budget, and promotional activities;
• Development of communication and sales tools for dealers, cosmetologists, and patients: promotions, POS materials, training events, digital campaigns;
• Participation in product development and launch: research and surveys, competitor analysis, positioning, pricing, packaging, launch schedule;
• Participation in the development of new brands, development of promotion strategy and the company's product portfolio;
• Management of the online store segment together with specialized professionals: traffic, conversion, customer journey, repeat sales, CRM, and analytics;
• Cooperation with marketing analysts and related departments (sales, development, production), control of overall goal achievement

• Higher education in marketing, advertising, PR, or a related field with relevant experience;
• Minimum 5 years of experience in marketing;
• Minimum 3 years of experience in managing a department;
• Experience in managing a team of 5 or more people, coordinating projects, launching marketing activities, and evaluating their effectiveness;
• Proficient user of Excel, PowerPoint, and Word;
• Basic knowledge of Photoshop, CorelDRAW, Illustrator, or Figma;
• Experience with 1C-Bitrix, 1C, AI tools (ChatGPT, etc.);
• Experience with CRM (Bitrix24 or equivalent), web analytics services (Yandex.Metrica or equivalent);
• Ability to read reports and understand CMS interfaces;
• Knowledge of English and experience in cosmetology, cosmetics, pharmaceuticals, and medicine will be an advantage

• Five-day work week with 2 days off (Saturday and Sunday);
• Working hours from 9:00 to 18:00;
• Office-based work (hybrid or remote work is not provided);
• Kitchen with a coffee machine (coffee, syrups, and milk provided by the company) and a massage chair;
• Gifts for employees and discounts on company products;
• Full or partial payment for employee training;
• Corporate events for employees: Company Birthday, New Year, February 23rd, March 8th, and other holidays