A pharmaceutical company PROMOED is looking for a Senior Brand Manager.
Responsibilities:
- Development and implementation of a marketing strategy for the promotion of the assigned brand (RX/OTC)
- Market analysis, competitive environment and consumer behavior. Preparation of analytical reports and conclusions
- Development and implementation of advertising and PR campaigns (including TV and digital tools), interaction with creative and media agencies
- Preparation and adaptation of promotional materials for medical representatives
- Organization and participation in scientific and practical events (conferences, seminars, round tables, etc.)
- Interaction with the medical department, sales, training and other related functions
- Participation in sales forecasting and marketing budget planning for the brand
- Monitoring and evaluating the effectiveness of implemented measures (ROI, KPI)
- Participation in the development of new products and market launch
Requirements:
- Higher medical or pharmaceutical education
- General experience in a similar position for at least 5 years
- Professional skills: communication skills, knowledge of basic medical marketing tools, experience working with KOLs, examples of successful physician promotions
Conditions:
- Office in the center, walking distance from Prospect Mira metro station
- Work schedule Mon-Fri, 9.00-18.00. Hybrid
- Voluntary medical insurance (extended program with dentistry), mobile communication reimbursement
- Extended training programs
- Corporate library
