About Us
We are a licensed online academy by Evgenia Kondrashina. Since 2021, over 10,000 students have completed our programs in healing and practical esotericism. Our methodologies have received the GetCourse quality mark.
Our mission is to create a safe and deep space where esotericism becomes understandable and accessible. We explain many processes through brain function, psychology, physical and chemical laws, helping people achieve results without mystification or fear.
In the last six months, we have grown 5 times solely through organic traffic. Now we are looking for a content marketer to help scale this growth and take responsibility for developing the content strategy to attract webinar registrations.
Responsibilities
Content Strategy and Analytics
- Research and test topics, formats, and content connections that attract the target audience.
- Analyze competitors and trends in the niche (Reels, Shorts, VK Video, and other platforms).
- Monitor content performance and propose solutions to increase reach, engagement, and registrations.
- Identify patterns of successful content and scale effective formats.
Content Creation
- Develop scripts for short videos in collaboration with the expert.
- Deeply understand the audience's pain points, desires, fears, and objections.
- Create clear and detailed briefs for the video editor.
- Ensure the quality of the finished content and its compliance with the set objectives.
Content System Development
- Search for new ideas and quickly test them in practice.
- Analyze test results and promptly adjust the approach.
- Participate in the creation of a systematic content production process.
- Focus on results, not on the quantity of published materials.
Main KPI
Increase in the number of webinar registrations from organic traffic.
Candidate Requirements
- At least 1 year of experience as a content marketer in online schools.
- Experience with soft niches and female audiences will be an advantage.
- Portfolio with concrete results: reach, views, registrations, audience growth.
- Ability to write strong scripts for short videos.
- Skill in setting briefs for editors and working with the content production team.
- Understanding of the algorithms for Reels, Shorts, and other recommendation platforms.
- Ability to analyze viral content and adapt its mechanics to project goals.
- Developed empathy and understanding of audience needs.
- High self-organization and accountability for results.
- Readiness to work quickly and in a mode of active testing. It is important not to be afraid to launch a large number of ideas and test different approaches until an effective connection is found that can be scaled.
What We Offer
- Fully remote work format.
- Schedule: Monday-Friday, 10:00 AM to 7:00 PM.
- During the probation period: base salary 60,000 ₽ + KPI 40,000 ₽.
- After the probation period: base salary 80,000 ₽ + KPI 40,000 ₽.
- KPI is directly linked to the number of webinar registrations.
- Employment through self-employment or as an individual entrepreneur (IP). After 3 months, a transition to an employment contract is possible.
- Work in one of the largest online schools in its niche with stable growth and established processes.
- Opportunity to influence business results and see the impact of your work in numbers.
When applying, please be sure to describe your results and case studies. It is important for us to see not only the tasks you performed but also the specific metrics you achieved.
After applying, we will conduct a short interview (30–40 minutes), and then offer a test assignment.
We look forward to meeting you!