Appercut is an international product company originating from Poland. We develop and grow our own mobile applications, which are used by millions of people every day. Our mission is to help every person become better, more harmonious, and more confident day by day.
We believe that strong products are born at the intersection of high technology, empathy, and continuous development. We constantly raise the bar for ourselves and our projects to inspire our audience.
🔥 With the efforts of a small but talented team, we created the world's most popular sexual wellness app for men: Dr. Kegel, which has surpassed 4 million installations with an average rating of 4.8 out of 5. Our product confidently holds positions:
🏆 Top-6 in the USA, Top-5 in Canada, Top-1 in European and Latin American countries!
🥇 In September 2023, Forbes Poland wrote about Dr. Kegel and Appercut, including the founders in the "30 under 30" list.
Now we are looking for a strong Creative Marketing Lead who is ready to lead our team of creative producers and set new standards in performance marketing. We need a leader who combines deep expertise in performance creatives with the talent to inspire people to achieve results.
🎯 Area of Responsibility and Key Tasks:
- Be responsible for ensuring the creative team regularly produces effective performance creatives for Meta Ads
- Manage, develop, and scale the team of creative producers
- Work deeply with analytics and research: analyze advertising results, study the audience, market, and competitors, identify patterns and new growth opportunities
- Formulate and develop the creative strategy
- Build and improve processes for creating and scaling creatives
- Independently create strong performance creatives and maintain expertise at a level that allows you to be intellectually useful even to the strongest creative producers on the team
🚀 Whom we are looking for:
- 3+ years of experience in performance creative
- Experience in building, scaling, and effectively leading a team of creative producers
- Experience in creating creatives for products with an advertising budget of $300k/month
- Deep understanding of the full cycle of performance creative creation - from research and idea generation to analysis of results and iterations
- Deep understanding of Meta Ads and the principles of performance creatives on the platform
- Data-driven approach and systemic thinking
- English language proficiency of B2+
✨ Will be a plus:
- Experience working with products in the Digital Health / Health & Fitness sector
❤️ Why you will enjoy being part of Appercut:
- Well-Makers: The opportunity to become part of a community that makes people happier. Together, we help our users take the next step towards a better version of themselves
- Mature Culture: No micromanagement, we trust each other and respect everyone's time
- Partnership: We cooperate on a B2B basis (you can be a sole proprietor, self-employed, FOP, or choose another convenient legal format). Transparent terms, payment once a month
- Salary range is discussed individually and depends on your experience and expectations (guideline from $2200 gross)
- Health Care: 10 sick days per year - no need to provide a doctor's note
- Balance and Rest: Flexible days off, unified company-wide holidays aligned with Polish public holidays, as well as corporate events and team building - even in a remote atmosphere, we love meeting in person
- Compensation for sports, English language courses, and medical insurance after 6 months of work in the company
