The largest leasing company in Russia, part of the Corporate Investment Business of VTB Group – a leader in the investment banking services market in Russia.
Responsibilities:
- Creation of CRM marketing strategy;
- Implementation of a platform for launching and managing CRM campaigns;
- Creation and launch of advertising campaigns and promotions: development of Key Visual, formation of value proposition, multichannel launch, efficiency forecasting;
- Management of promotion on classifieds platforms;
- Launch of advertising activities on the VTB client base;
- Reporting and optimization of launched activities;
- Formation of growth initiatives and their testing;
- Advertising and informational support for sales.
Requirements:
- Higher education in marketing;
- At least 3 years of experience as a marketer;
- Mandatory experience in managing marketing and sales funnels, understanding key performance metrics and the ability to manage them;
- Proven experience in independently launching advertising campaigns;
- Understanding of the automotive market;
- Flexible thinking and the ability to find solutions to problems.
Conditions:
- Official employment with the company from the first working day;
- Salary level is discussed with the successful candidate;
- Transparent motivation system;
- Additional 3 days of vacation per year;
- Employee support service: psychological consultations, financial and legal support;
- Voluntary medical insurance policy from the first month of work (including dentistry);
- Travel insurance policy;
- Free medical consultations within the telemedicine service;
- Corporate discounts on products and services provided by VTB Group companies;
- For company employees, there is a Privilege Club – an opportunity to receive discounts and special offers from partners;
- Corporate library.