LogicLike is an international mobile application and web platform for children. We create logic, math, and thinking tasks in a way that makes it interesting for children to learn and reassuring for parents regarding the results.
We are looking for an SMM Manager who knows how to build and develop a channel: from idea and content format to regular releases and performance analysis.
Initially, you will need to identify priority platforms, launch effective formats, and establish a clear workflow for content.
This is not a vacancy where you'll be posting from a ready-made content plan. Here, you can influence formats, the brand voice, priority channels, and how LogicLike is perceived by children and parents in different countries.
What you will do
- Manage and develop our social media channels: YouTube, TikTok, Pinterest, and other platforms if you see potential in them.
- Identify priority channels and formats, formulate and test growth hypotheses.
- Write posts and scripts, compile a content plan, and assign tasks to designers.
- Monitor channel metrics, draw conclusions, and adjust the content strategy.
- Maintain live and useful brand communication: product updates, events, awards, expert and engaging content.
- Initially, you will be the sole owner of the SMM direction. You can dive deep into one strong channel, but other social networks should also remain active and relevant.
What is important to us
- You have 3-4 years of experience in SMM / Social Media, including independent responsibility for channel development.
- For at least 2 years, you have worked with a digital B2C product for children and/or parents: a mobile app, service, platform, or other consumer digital product. This is a mandatory requirement.
- You can independently write engaging texts and scripts and use AI as a working tool.
- You have a good understanding of the mechanics of at least one of these channels: Instagram, YouTube, TikTok, Pinterest.
- You do not wait for detailed specifications for every task: you can suggest ideas, set priorities, test hypotheses, and bring work to completion.
Experience with international markets and English-language content will be a plus.
What we offer
- An international product for children and parents with an audience in various countries.
- The opportunity to independently influence the SMM strategy, channels, and formats.
- Direct interaction with C-level executives.
- A distributed team and a fully remote format.
- Official employment under contract.
- Work schedule from 10:00 to 19:00 UTC+3.
