Company:** Prosveshcheniye
Location: Moscow
Experience: Over 6 years
The candidate will be tasked with the following:
- Develop and implement an SMM strategy taking into account the goals of individual products, brands, and target audiences;
- Determine the role of social platforms, content directions, formats, and communication principles for different audiences;
- Manage the SMM team: distribute areas of responsibility, set tasks, control quality, and develop employees;
- Form a unified content planning system and ensure consistency of communication between social networks, products, and marketing activities;
- Develop new formats and mechanics for audience engagement, including user-generated content, interactive, and partnership formats;
- Manage the work of full-time and freelance copywriters, editors, designers, and other contractors involved in social media management;
- Analyze the results of social network performance and adjust the strategy, formats, and content based on them;
- Interact with product teams, marketing, media, special projects, and other related functions.
For us, it is important in this position:
- SMM experience of 7 years or more, including 2 years in a management position;
- Higher education in marketing, communications, or journalism;
- Experience in developing and implementing SMM strategies for multiple brands, products, or audiences. Experience with digital products, media, or the educational audience will be an advantage;
- Management of SMM performance based on data: reach, engagement, audience growth and quality, contribution of social networks to marketing goals;
- Experience in managing the content system of social networks: understanding the specifics of platforms, formats, content planning, and audience development.
We offer you:
- Official employment on a permanent contract;
- Fully official salary and semi-annual bonuses based on work results;
- Comfortable office in the center of Moscow (m. Novoslobodskaya/Mendeleevskaya/Dostoevskaya);
- Hybrid work schedule (to be discussed);
- Voluntary medical insurance after the probationary period, including dental care;
- Corporate training – training sessions, conferences, professional development courses;
- Internal system of flexible benefits, motivation, and employee bonuses – Benefits Cafeteria;
- Corporate privilege program with partner discounts – Primezone;
- Corporate gym;
- Rich social and corporate life: corporate events, holidays, festivals, sports, and charity activities.