We are a growing e-commerce project in the fashion segment. We are looking for a specialist with proven content creation experience that consistently gains 1-2 million views per video and drives a large volume of targeted traffic.
We need more than just an ordinary SMM manager or someone with one "viral" hit. We are looking for a specialist who understands the mechanics of viral content and knows how to systematically achieve high reach through Instagram Reels and other social networks.
Responsibilities
- Develop a strategy for stable organic traffic acquisition.
- Create formats and series with the potential for 1-2 million views per video.
- Find strong topics, hooks, scripts, and attention-grabbing mechanics.
- Build a systematic production process and regular content release schedule.
- Analyze video performance metrics and quickly scale successful formats.
- Convert views into subscribers, leads, and sales.
- Develop Instagram and integrate additional platforms: TikTok, YouTube Shorts, VK Clips, and others.
- Form and coordinate a team of scriptwriters, camera operators, editors, and content managers.
What's important to us
- Proven cases with consistent reach of 1 million views per video.
- Experience in creating multiple successful formats, not just one viral video.
- Understanding of short vertical video algorithms.
- Ability to create strong hooks and hold viewer attention.
- Understanding of how to convert reach into targeted traffic and sales.
- Experience with commercial accounts and e-commerce will be an advantage.
- Readiness to take full responsibility for the direction's results.
What we offer
- Income from 350,000 ₽ net.
- Additional bonuses for achieving KPIs on reach, traffic, and sales.
- Necessary resources and budgets for content creation.
- The opportunity to independently shape the strategy and team.
- Minimum bureaucracy and fast idea approvals.
- Remote or hybrid work format.
- Direct interaction with business owners.
How to apply
In your cover letter, please specify:
- Links to accounts and videos you have worked on.
- Average and maximum views of your videos.
- How many videos have gained over 1 million views.
- What volume of subscribers, leads, or sales was generated by the content you created.
- What role you personally performed: strategy, scripting, filming, production, or team management.
Applications without confirmed cases and specific numbers will not be considered.
