About the team:** We are looking for a Head of Content who will be responsible for attracting and developing authors on the platform. The position level is Head of Department, 7-10+ years of experience, including at least 3 years of team leadership experience.

Your tasks will include:

• assemble and develop a content team of 8 people: part of the team will be responsible for platform tasks, part — for working with key verticals and content acquisition;
• build author relations as a production process:
• find promising authors;
• involve them in regular content publication (posts, videos);
• develop programs for strong authors;
• interact with the Avito sales department on monetization issues;
• interact with the product unit:
• jointly define and prioritize the product backlog for authors;
• gather feedback from authors and relay it to the product team;
• develop and launch a content marketing strategy:
• author engagement programs in various formats;
• editorial calendar;
• thematic special projects;
• audience engagement projects;
• develop integration with the loyalty program, special projects and challenges to stimulate content publication;
• manage the marketing budget of the department and optimize the unit economics of attracting active authors;

We expect you to:

• have managed a team of 5 or more people in influencer marketing, content author relations, community management, or content programming within a brand, platform, or agency;
• have worked at scale with bloggers, authors, or influencers:
• on the brand side, a major digital platform, media, streaming service, or music label;
• on the influencer agency or major digital agency side;
• understand the economics of working with authors: attraction, retention, monetization;
• be able to quickly launch projects from scratch: from idea to production within a quarter;
• be prepared to work in a matrix structure: interact with the product unit and internal Avito teams as clients and partners.

It would be great if you:

• have launched and scaled author relations programs;
• have worked in companies with UGC content within a content platform;
• have worked in media or managed your own blog or channel and understand how an author's work is structured from the inside;
• have a deep understanding of audience attraction mechanics through content: formats, editorial techniques, working with trends;
• keep track of the development of author economies and social platforms in Russia and abroad.

Working with us means:

• working with a new, promising product, with the opportunity to influence it and its processes for the benefit of the client;
• a strong and friendly team ready to support your initiatives both in and out of work;
• interesting tasks and complex challenges (we have ambitious and inspiring goals);
• external and internal training at the company's expense (courses, trainings, lectures, mentoring, etc.);
• flexible work format options;
• care for employees and their health: from the first day of work, you will receive insurance with dental care, access to psychological support services, meal compensation; a therapist and masseuse are available at the office, and yoga classes are held;
• a beautiful and comfortable office two minutes from Belorusskaya metro station: panoramic views of the city center, private work areas, a gym, a grand piano, and relaxation zones.