SberEducation LLC** is a Sber ecosystem company founded in 2021. We implement digital solutions and create new opportunities for lifelong development and learning.

We are currently looking for a strong marketer who will take charge of product funnels, lead generation, and performance marketing, communicating with our audience in a language of benefit and empathy.

What you will do:

Positioning and Messaging: Participate in the development of the promotion strategy (segments, USPs, key messages). Formulate a holistic visual and semantic image of the product: suggest positioning options and lead the creation of product presentations, visuals, and handouts.

Channel and Traffic Management: Launch and control advertising campaigns in collaboration with the targeting specialist. Build effective email marketing: manage user bases, organize trigger sequences.

Funnel and Conversion Optimization: Be responsible for the user journey (from the first touch on the landing page to registration and payment). Identify bottlenecks in the CJM, find insights in analytics, generate growth hypotheses, and test them. Regularly evaluate channel ROI, CAC, conversions, and propose adjustments based on data.

Cross-functional Coordination: Build transparent and effective interaction with colleagues and related teams: CRM, content, design, producers, PR.

Who we are looking for:

• 3+ years of experience in product or Growth marketing (IT, EdTech).
• You can manage traffic independently or through contractors, and you are focused on achieving set goals. You can evaluate and analyze the quality of the work done.
• You think in numbers (conversions, cost per lead, ROI) and are confident in working with analytics systems.
• You have experience in building CJMs and setting tasks for CRM/content to nurture users.
• You can write clear technical specifications, structure landing pages, and formulate strong offers without aggressive sales tactics.
• You are independent in operational tasks and ready to take responsibility for product growth.

What we offer:

Compensation and Recognition

• Annual performance-based bonus;
• Annual individual salary review.

Health and Family Care

• Voluntary medical insurance and the option to insure relatives;
• Travel insurance policy;
• Educational materials for parents, gifts, and events for employees' children in the ecosystem.

Financial Benefits

• Mortgage lending on preferential terms;
• Free SberPrime+ subscription, discounts, bonuses, and promotions within the ecosystem.

Development

• Training on the Sber Corporate University's educational platform.

Environment and Work Format

• Open corporate culture;
• Comfortable working environment;
• Flexible start to the workday;
• Office in Moscow.