Details

The role is a remote position, with a 40-hour workweek, flexible working hours, and occasional overlap with the US team.

Responsibilities

• Own and optimize priority paid acquisition channels with a focus on improving NCROAS, CAC, and incremental growth.
• Identify the biggest growth opportunities across existing channels and build clear action plans to improve performance.
• Build and execute growth strategies for international markets, including channel mix, budget allocation, creative strategy, offer strategy, funnel improvements, and measurement.
• Identify, prioritize, and test new growth channels beyond existing paid media, including influencer marketing, YouTube, CTV, Reddit, affiliates, partnerships, and other scalable acquisition channels.
• Build clear validation frameworks for major tests, including hypothesis, budget, timeline, measurement plan, and pass/fail criteria.
• Work closely with creative, analytics, and agency partners to turn performance insights into better creatives, landing pages, campaigns, and channel-level growth decisions.

Hiring Process Step 1: ‘Screening call with HR’ - Step 2: ‘Interview with department lead’ - Step 3: ‘Assessment task’ - Step 4: ‘Final interview with CMO and Head of Growth’

Benefits

• Join one of the fastest-growing femtech companies in the U.S., driven by a strong mission to advance women’s health and expand access to care
• Be part of a passionate, highly motivated, and international team dedicated to making a real difference in people’s lives
• Thrive in a fast-paced startup environment where your work directly impacts company growth, strategy, and key decisions
• Enjoy real opportunities for career growth, with the ability to shape, build, and develop teams as we scale
• Work in a flexible, fully remote environment that supports autonomy, ownership, and independence
• Receive a competitive salary along with a performance-based bonus system tied to OKRs

Location: Vilnius, Lietuva