Company:** HALEON
Location: Moscow
Experience: 3 to 6 years
We are looking for a Brand Manager who will be responsible for the development and high-quality implementation of a comprehensive marketing strategy, brand plans, and all initiatives to achieve approved annual targets.
Your responsibilities will include
- Development and implementation of brand strategies and plans, new initiatives; adaptation of brand assets to all relevant consumer/customer touchpoints (packaging, merchandising, digital, media, etc.)
- Development of marketing, communication, and promotion mixes in line with brand goals and customer needs
- Monitoring business performance and the external environment using relevant tools and implementing corrective actions when necessary
- Conducting analysis of the brand(s), competitive landscape, category, customers, and consumers; evaluating the effectiveness of initiatives to maximize market performance
- Interaction with external agencies, internal company departments, and global teams
- Adaptation and development of ATL and BTL materials, managing the process of packaging development and changes
- Brand budget management (A&P)
We expect from you
- Higher education in business, marketing, or related disciplines
- Minimum 2 years of relevant marketing experience (Brand Manager position or similar in pharmaceuticals or FMCG)
- Understanding and/or experience in implementing insight-driven marketing strategies that provide a competitive advantage
- Experience managing external agencies and contractors
- Strong business and marketing skills, analytical thinking
- Financial literacy at the brand manager level
- Fluent in English
We offer
- Competitive salary and annual bonus
- Hybrid work schedule
- Extended medical insurance (DMS) for you and family members
- Life insurance
- Compensation for food and sports expenses
- Mobile and internet compensation. Employee recognition and reward programs
- Regular health and well-being events
