#vacancy #crm #retention #job #teamlead #remote #igaming

🚀 CRM Retention Team Lead (iGaming)

Pampas Casino is looking for a strong CRM Retention Team Lead to take ownership of the retention direction and help take CRM to the next level.

🔥 What you will do:

• Manage the CRM Retention team; • Develop and optimize CRM chains (Email, Push, SMS, WhatsApp); • Launch Welcome, Reactivation, and Loyalty campaigns; • Work with player segments and improve their retention; • Analyze results, test hypotheses, and scale successful solutions; • Influence key business metrics: Retention, LTV, Redeposit, Dep2/Dep3, ARPPU, NGR; • Interact with Product, VIP, Support, Traffic, and Risk teams.

✅ What we expect:

• Experience in CRM Retention in the iGaming / Gambling / Betting sphere; • Team management experience; • Excellent analytical skills and confident work with spreadsheets; • Understanding of CRM metrics and player lifecycle; • Ability to make data-driven decisions; • Independence, initiative, and results orientation.

⭐ Will be a plus:

• Experience with the LatAm market; • Spanish language; • Experience in building a retention direction from scratch.

💼 We offer:

✨ Opportunity to directly influence the development of the CRM direction; ✨ Freedom in decision-making and implementation of own ideas; ✨ Growth prospects to Head of Retention / Head of Customer Operations; ✨ Work in a strong team with large-scale tasks.

📩 If this is about you — write to direct messages @anastasiia_rush