Company:** Quadcode
Employment type: FULL_TIME
About the Team
We are Quadcode, a fintech company excelling in financial brokerage activities and delivering advanced financial products to our global clientele. Our flagship product, an internal trading platform, is offered as a Software-as-a-Service (SaaS) solution to other brokers.
We are looking for a User Acquisition Manager (Google Ads, iOS Apps) to join our Google Ads team of 4 professionals. We cover all traffic sources, manage large budgets, and have a professional marketing team that drives key business decisions independently. This is a full-time role (5/2) in the EET/EEST time zone, with team syncs every Friday at 11:00. Join us and help build the future of fintech!
Tasks
- Scaling and optimizing user acquisition campaigns in Google Ads with a strong focus on iOS traffic: UAC, Search, YouTube, DemandGen, PMAX.
- Designing, testing, and optimizing app/web/web2app funnels, analyzing user journeys and conversion rates at every step.
- Planning and executing A/B and uplift tests to measure the true incremental impact.
- Diving deep into raw analytics: uncovering hidden patterns, identifying growth opportunities, building hypotheses, and defending them to the team.
- Managing creatives and collaborating closely with our in-house motion designers and analytics teams to align strategies.
- Taking ownership of ad budgets and allocating them strictly based on data-driven models and goals.
Requirements
- Proven experience as a Senior User Acquisition Manager managing large budgets on global markets, specifically within Google Ads.
- Successful track record of scaling iOS campaigns and a solid understanding of mobile attribution.
- Hands-on experience building and managing web2app funnels.
- Hardcore analytical skills: you understand mathematical statistics, make decisions exclusively on data, and can easily explain concepts like confidence intervals and p-values to the team.