Company:** Ozon Location: Moscow Experience: 3 to 6 years

We are looking for a product marketer to work comprehensively with Ozon Advertising products. These are tools for product promotion, reviews, external promotion, and media advertising for sellers.

Your responsibilities will include:

• Developing and implementing a marketing strategy for Ozon Advertising products, seeking new channels and interaction points.
• Analyzing the target audience and initiating research to form key messages and address barriers.
• Working with CJM and the marketing and product funnel, building onboarding in the cabinet, and growing metrics at each stage.
• Developing promotions and incentive programs, creating collaborations with related departments to attract and retain businesses.
• Providing marketing support for major launches in collaboration with product, PR, SMM, and design teams.
• Being responsible for media planning and project budget: planning, defending, and approving it with related teams.
• Interacting with the product team to improve the cabinet interface: writing UI texts, preparing requirements for UX design.
• Launching promotional communications through internal tools: newsletters, banners.
• «Packaging» product updates and communicating them to the target audience, identifying product values.
• Testing hypotheses, analyzing communication metrics and optimizing them, controlling KPI performance.
• Building dashboards in collaboration with the analytics team, working with reports, and making data-driven decisions.
• Creating product and marketing presentations, designing landing pages from scratch.

We expect:

• Marketing experience, preferably in B2B — with cabinets, products, and communications.
• Confident command of analytics and data: Excel / Google Sheets, dashboard creation (requirements), working with metrics, and making decisions based on numbers.
• Experience in launching promotions, preparing creatives, and conducting promotional communications.
• Independence and proactivity, ability to manage a project from idea to completion.
• Skills in creating product and marketing presentations.
• Understanding of advertising tools will be an advantage.