Title: Product Marketer (Digital Products)
Company: MTS
Location: Moscow
Experience: 1 to 3 years
We are currently looking for a Product Marketer who can become part of our dynamic team and make a significant contribution to the development of MTS products. You will be responsible for developing marketing strategies, promoting products in the market, and increasing their recognition among the target audience.
What you will be doing:
- developing an entire category and taking the product to a new level: conducting target audience research, improving user experience, generating new hypotheses, and refining the product;
- shaping positioning and building a marketing strategy: identifying new niches and needs, analyzing new segments and updating old ones, creating new approaches to presenting the product to the audience;
- developing current promotion channels and finding new ones: working on finding unconventional solutions, partnership integrations, and creating comprehensive promotion strategies in collaboration with PR;
- building cross-functional interaction with the team: working closely with product managers and analysts, participating in product development from the hypothesis stage to feature implementation;
- digitizing plans and results: working with analytics, tracking product metrics and KPIs, searching for growth points in connection and usage funnels, formulating conclusions, and creating new hypotheses for improving indicators. And always digitizing plans and results.
What we expect from the candidate:
- at least 2 years of experience as a Product Marketer;
- experience launching new features and/or products to market;
- understanding of product metrics and the ability to digitize results;
- ability to work with hypotheses and research;
- experience with CJ, engagement mechanics, traffic sources, etc.;
- ability to work in a team and speak the same language as product managers.
What we offer:
- salary + annual bonus;
- voluntary medical insurance from the first month of employment, including dental care. We also cover 50% of the voluntary medical insurance cost for relatives;
- accident insurance from the 1st month of employment. Financial assistance in difficult life situations;
- on-site general practitioners and massage. Psychologist consultations and employee support programs;
- vacation of 28 calendar days + 3 days for a non-standard working day;
- reimbursement of expenses at the employee's choice, e.g., for sports, mortgage, or food. Special offers from partners and discounts on MTS ecosystem products;
- mobile communication paid by the company and preferential tariffs for relatives;
- subscription to the KION online cinema, MTS Music service, MTS Stroki book service, unlimited messengers and social networks;
- own corporate university, online library, and paid external training for career development.
Skills: Product Marketing, CVM, CJM, A/B tests
