Location: Eurozone or Asia.

Your tasks:

• Analyze and improve the effectiveness of advertising traffic acquisition from in-app, social, and web sources: evaluate sources, channels, campaigns, audiences, and combinations based on key acquisition metrics, identifying areas for scaling and optimization.
• Conduct cohort and segment analysis, as well as ad hoc traffic buying analysis.
• Systematically identify growth opportunities, formulate, prioritize, and test data-driven growth hypotheses: from optimizing traffic buying, creatives, and advertising platforms to improving monetization, user retention, and user ROI.
• Analyze and improve the effectiveness of traffic buying automation algorithms: evaluate the quality of solutions, identify the causes of performance drops, formulate requirements for improvements, and adapt the logic to new sources, advertising platforms, and business goals.
• Conduct predictive and proactive analytics to help identify risks, performance drops, and new growth opportunities in advance.
• Build and maintain analytical and functional dashboards.
• Verify the accuracy of key reports, data, tracking, and analytical systems; work with data from advertising platforms, BI, CRM, MMP, attribution tools, and internal databases.
• Coordinate analytical tasks within your area of responsibility: collaborate with the analytics team, monitor the quality of analytics, and help translate analysis results into business recommendations.
• Analyze and improve product metrics for our own apps, identifying areas for growth in retention, monetization, user behavior, and overall product performance.

We offer:

• Remote work format.
• We work quickly, efficiently, and focus on results.
• Schedule: 10:00 a.m. to 7:00 p.m. Cyprus time.
• 20 days of vacation and paid sick leave.
• Probationary period - 6 months.
• Salary by agreement, depends on level and expertise.
• We work according to the Cyprus holiday calendar.
• Our team consists of strong specialists. We value initiative, responsibility, teamwork, and the desire for growth.