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4 months ago
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Grade
Middle
Employment
Full-time
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The company specializes in promoting and developing its own digital products in international markets. The company works with internal projects in the field of mobile applications and digital marketing, using modern advertising tools and platforms (In-App, Google Ads, TikTok Ads, DSP, and others).
Responsibilities: • Launching and optimizing campaigns in in-app networks • Searching for and testing traffic sources/combinations ( связок ) • Scaling profitable campaigns • Working with various formats • Analyzing traffic efficiency • Setting technical specifications for creatives • Working with tracking and analytics • Interacting with the team • Working with various GEOs
What we expect: • Experience with in-app sources (Unity Ads, AppLovin, Moloco, etc.) (experience with just one is also okay) • Experience with mobile traffic (video, interstitial, rewarded) • Experience with gray verticals • Understanding of tracking, work experience (AppsFlyer, Adjust, Keitaro) • Understanding of metrics (CPA, FTD, deposit, ROI) • Experience with creatives (especially video) • Independence and scaling experience
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