SMM Manager (UGC Content Factory Curator) at Zvuk
We are among the top 3 music services*. We have smart recommendations and a lot of content that is available all day on multiple devices. We are looking for an SMM Manager, a UGC Content Factory Curator, who will build systematic work with creators, improve content quality, and help scale reach through short videos. If you understand why some videos get millions of views, know how to develop creators, and are ready to be responsible for the team's results, we will be happy to meet you.
Responsibilities:
UGC Content Factory Management
- Organize and coordinate the work of the UGC creator team;
- Search for, select, and adapt new creators for the team.
- Build effective content production processes;
- Monitor compliance with deadlines and the content plan;
- Conduct regular calls with creators;
Content Work
- Generate video ideas considering trends and business goals;
- Create and regularly update a bank of ideas and references;
- Refine scripts and enhance content delivery;
- Advise creators on the product and help with its correct presentation;
- Ensure content aligns with brand objectives and target audience interests.
Quality Control
- Control content quality at all stages: idea, script, filming, editing, and final packaging;
- Provide creators with detailed and constructive feedback;
- Enhance the strengths of each team member and assist in their development.
Analytics and Development
- Analyze content performance: views, retention, reach, and engagement;
- Identify successful mechanics and scale them;
- Generate hypotheses and test new formats;
- Use data for continuous improvement of team results.
Content Creation
- Develop and implement standards and regulations for the content factory;
- Create clear instructions for creators;
- Optimize content production processes;
- Monitor trends on TikTok, Reels, and Shorts and implement best practices.
What is important for us:
- Experience as a UGC team curator, content factory manager