Marketing Specialist

at Shakh Golden Group. Almaty.

ABOUT US: The main goal of the position is to manage the company's marketing activities to increase brand awareness, stimulate demand, organize effective sales channels (including retail chains or dealers), and increase market share.

TASKS: • Market Research: analysis of the competitive environment, price monitoring, study of the behavior and needs of the target audience. • Trade Marketing: development, organization, and control of promotions, loyalty programs, and motivation programs for partners and end customers. • Brand and POSM Management: development and ordering of printed materials, advertising materials, catalogs, souvenirs; control of sales point design (merchandising). • Event Organization: preparing the company for participation in industry exhibitions, holding presentations, conferences, client days, and internal events. • PR and Media Planning: interaction with media, industry associations, and partners; placement of outdoor advertising, radio, TV, or press advertising. • Working with contractors: searching for and controlling the work of printing houses, advertising agencies, designers, and souvenir suppliers. • Analytics and Reporting: evaluating the effectiveness of marketing activities, managing the marketing budget, providing reports to management.

REQUIREMENTS: • Education: higher specialized education (Marketing, Economics, Public Relations). • Professional Experience: successful experience as a classic marketer, brand or trade marketer for at least 3 years (preferably in the Entertainment, Restaurant Complexes, Production sectors). • Key Skills (Hard Skills): knowledge of the basics of classic marketing, pricing methods, and sales promotion, experience in organizing "turnkey" events and working with contractors, proficient in MS Office (especially Excel for calculations and PowerPoint for presentations). • Understanding of basic design and layout principles (to speak the same language with designers). • Personal Qualities (Soft Skills): developed communication skills, organizational abilities, initiative, ability to work with large volumes of information and strictly adhere to deadlines.

CONDITIONS: • Stability: official employment from the first day, fixed salary + bonuses based on KPI performance. • Working Conditions: comfortable office, work schedule announced at the interview, compensation for mobile communication and travel expenses (if trips are expected). • Resources: dedicated marketing budget for the approved strategy. • Growth: opportunity to implement large-scale projects, professional training at the company's expense, and career growth to leading marketer / marketing director.

CONTACTS: WhatsApp: +7 702 165-21-04 (Please do not call, send a message, during business hours from 9:00 to 18:00)