MTS Retail Chain is the fastest way to get acquainted with our products and services. We are developing an online store with delivery across Russia and almost 4000 offline stores where you can connect MTS services and find everything from SIM cards to high-tech gadgets. It's also an easy start to a career in a large ecosystem.
Responsibilities:
- Plan, allocate, and control the budget for performance advertising of shop.mts.
- Coordinate agency work, set tasks, approve media plans, control deadlines, evaluate effectiveness. Lead the team to understanding/correct solutions.
- Conduct analytics of campaign results, identify growth areas, improve campaign performance.
- Analyze the external online environment for trends and competitor activities.
- Connect new advertising channels and scale effective traffic sources.
- Initiate and participate in tender procedures.
- Prepare regular reports and performance summaries.
- Participate in the preparation of content for advertising campaigns (select visuals, provide briefs to designers, write texts).
You are a good fit if:
- You know the e-commerce market and effective digital advertising placement formats.
- You understand digital advertising trends, can analyze the external online environment, and identify best practices.
- You have experience managing digital projects with a budget of 10 million rubles or more per month.
- You have experience with contextual advertising, targeted advertising, CPA, influence marketing, and basic understanding of CRM.
- You are proficient in Excel at an advanced level (can create pivot tables, use VLOOKUP, etc.) and can work with large volumes of data.
- You are confident working with Yandex.Metrica, can analyze funnels, and make decisions based on numbers (knowledge of GA, CRM, JIRA is an advantage).
- You can analyze (CPC, CR, CPO, CPA, Advertising ROI);
Conditions:
- Official employment under the Labor Code of the Russian Federation.
- 5/2 schedule from 9:00 to 18:00, Friday is a shortened working day.
- Office-based work format (Office: Polyanka metro station, Tretyakovskaya metro station).
- Salary (discussed with the final candidate) + annual bonus upon achievement of planned targets.
- Voluntary Medical Insurance (DMS), including dentistry. We also pay 50% of the DMS policy cost for relatives.
- Accident insurance from the 1st month of employment. Financial assistance in difficult life situations.
- Vacation: 28 calendar days.
- Mobile communication covered by the company and preferential tariffs for loved ones.
- Subscription to the KION online cinema, MTS Music service, MTS Books service "Stroki", unlimited messengers and social networks.
- Own corporate university, online library, and paid external training for career development.