6 days ago
900 – 1,600 USDT
per month
Reach out directly about this role
Grade
Junior
Experience
from 1 years
Work Format
Remote
Employment
Full-time
By job title
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Performance Marketing Manager / User Acquisition Manager (FinTech / Remote)
We are looking for a strong Performance Marketing Manager / Customer Acquisition Manager to join our team, who will take over lead generation funnel management, traffic optimization, and work with key marketing metrics.
📌 Responsibilities: • Manage and develop the acquisition funnel for new customers (lead generation); • Attract and optimize traffic through key digital channels (Google Ads, Meta Ads, Yandex Direct, CPA and affiliate networks); • Monitor and regularly optimize metrics: CPA, CPL, CPC, CPI, CAC, CR, ROI, as well as cost per lead; • Analyze the customer funnel, identify points of performance drop-off, and implement solutions to improve them; • Participate in the evaluation and setup of CRM communications (SMS, Email, Push, Web Push, Telegram); • Create clear technical specifications for designers, developers, and related specialists; • Closely collaborate with Marketing, Risk, Contact Center, IT, and analytics teams.
🎯 What we expect: • At least 1 year of experience in performance marketing, CRM, affiliate marketing, or acquisition; • Understanding of lead generation processes and working with the new customer funnel; • Excellent knowledge of key digital channels and metrics (CPA, CPL, CPC, CPI, CAC, CR, ROI); • Proficient in Excel / Google Sheets, experience with CRM systems and analytics; • Ability to work with large volumes of data and make decisions based on numbers; • Developed communication skills, attention to detail, ability to meet deadlines.
⭐️ Bonus points: • Experience in FinTech, Microfinance Organizations (MFO), banks, or E-commerce; • Knowledge of SQL (writing database queries to speed up analytical work); • Previous experience as a Data Analyst or in related data-focused roles.
💳 Conditions and compensation: • 1st month (probationary): 1 200 USDT (fixed); • From the 2nd month: 900 USDT (fixed) + 700 USDT (KPI); • Format: Fully remote work (Remote); • Schedule: 5/2, full-time.