VkusVill is a brand of natural products for healthy eating with a clean and honest composition. We make healthy food tasty, and we also create an atmosphere of mutual support and humanity for both customers and employees.
The VkusVill editorial team is looking for an SMM Manager with similar values. Together with you, we will continue our rapid growth of channels both qualitatively and quantitatively.
If you love working in a team, know how to create vibrant and useful content, write easily and interestingly, know all the trends and are aware of the current agenda, we will be happy to receive your application.
What you will be doing ⠀
- Take charge of several VkusVill channels. Priority is given to TikTok and Telegram, as well as Zen / Yandex Rhythm.
- Develop channel development strategies: set goals, find growth points, and create an action plan.
- Test hypotheses: be able to analyze results, draw conclusions, and scale successful solutions.
- Plan and create content: form a content plan, choose topics and formats considering channel goals, season, and trends.
- Organize team work: assign tasks to photographers, designers, and video content specialists, monitor results.
- Follow trends and adapt them for VkusVill.
- Work with the SMM team on channel development and participate in brainstorming sessions.
- Work with the team, jointly create channel development strategies and actively participate in brainstorming sessions.
- Care for customers and subscribers: convey only important, useful, and interesting information.
Our candidate ⠀
- Understands the specifics of different social networks and platform peculiarities. Primarily - TikTok and Telegram (and has case studies of systematic account growth and development), as well as VK, Instagram, Zen, YouTube.
- Can independently organize their work: set goals, create a plan, prioritize tasks, and bring them to completion.
- Can manage the process, not just their own tasks: assign a task, explain the required result, monitor execution, and adjust the plan in a timely manner.
- Can defend their decisions with arguments: explain why the channel needs specific content, format, or development direction.
- Can work with uncertainty: if there is no ready-made solution, they find options themselves, formulate hypotheses, and test them.
- Can work with numbers: understands key platform metrics, sees dynamics, and makes decisions based on data.
- Can write about people and products easily, lively, without clichés and officialese, can joke, but understands the importance of red tape and TOV (Tone of Voice).
- Can work with information, is aware of the agenda, follows trends, and sees how to adapt them for the brand.
What we offer ⠀
- Compensation: during the probationary period from 100,000–115,000 ₽ net, with a bonus part after the probationary period.
Income and stability:
- Competitive compensation, which will be discussed individually at the interview;
- Official employment according to the Labor Code of the Russian Federation;
- Fully official salary with guaranteed payments twice a month.
Freedom and development:
- High level of autonomy and real opportunity to influence results;
- Interesting and large-scale tasks for professional growth;
- Training at the company's expense: trainings, seminars, book club.
Health and comfort:
- Partial reimbursement for voluntary medical insurance, medical services, medications, and fitness club memberships;
- Psychological support and life insurance against accidents;
Material assistance in special life situations;
- 15% cashback in bonuses for purchases at VkusVill and bonuses on important dates;
- Discounts and special offers from company partners.
Send your portfolio and join the team that makes people's lives healthier and tastier!
