SMM Specialist

Company: Riverstart
Location: Nizhny Novgorod, Russia
Employment Type: Part-time

Our clients include: FC "CSKA", "Dobro.rf", Vnukovo Airport, Government of the Nizhny Novgorod Region, MTS, Yandex, PJSC "Magnit", Lamoda, "Severnaya Dolina", HC "Spartak" Moscow, HC "Torpedo", "ROS-Chemistry", GNIVC, PIMU, "Skolkovo" Foundation, Gulliver, Bona Fide and other companies.

Format: Remote
Workload: 10-15 hours / month
1 to 3 projects simultaneously / per month

Responsibilities

— Develop and implement content strategy for each project/client — Set up accounts from scratch (if necessary): header, avatar, highlights, visual for pinned posts, etc. — Maintain regular posting, create content plans based on templates, edit videos, prepare briefs and scripts for Reels — Analyze metrics weekly (reach, engagement, subscriber dynamics) and prepare reports — Respond to comments using a ready-made script on behalf of the brand / client — Monitor trends, algorithm updates, new formats, and Instagram restrictions

Requirements

— Experience in creating and managing Instagram* accounts and other social media from scratch — "Eye" for trends – understanding what works and what doesn't; ability to adapt strategy to the niche — Knowledge of key SMM trends and innovations (algorithm changes, new content formats, prohibited methods) — Ability to work with analytics — Literate oral and written communication skills — Experience with Reels, video editing, or basic design skills (ability to use Canva / Figma templates) — Discipline and adherence to deadlines (project-based work without constant supervision)

REQUIRED FOR APPLICATION:

1. Willingness to complete a test assignment
2. Portfolio or links to active / completed projects
3. Telegram for communication

*Instagram is owned by Meta, which is recognized as an extremist organization and banned in the Russian Federation.