Title: CRM Marketer/E-mail Marketer
Company: Prosveschenie
Location: Moscow
Experience: 3 to 6 years
The following tasks will be set before the candidate
- Create and configure automatic email campaigns;
- Write and lay out attractive emails;
- Conduct A/B tests to improve efficiency;
- Work with audience segmentation;
- Analyze campaign results;
- Fulfill the plan for the development and automation of trigger campaigns;
- Create and update trigger campaign chains within the specified deadline;
- Execute segmented email campaigns on time.
What is important to us in this position:
- Ability to create engaging texts and beautifully design emails;
- Experience with the Mindbox system;
- Understanding of email marketing metrics and the ability to rely on analytical data;
- Experience with metrics (open rate, conversion);
- Education in marketing, IT, or related fields;
- Experience with mailing platforms and CRM, as well as competencies in copywriting, HTML/CSS, analytics, and setting up automated scenarios;
- Understanding of product analytics;
- Ability to work and experience in organizing work in cross-functional teams;
- High level of self-organization and stress resistance, ability to work in multitasking mode, attention to detail, analytical mindset.
We offer:
- Official employment on an indefinite employment contract;
- Fully official salary and semi-annual bonuses based on performance;
- Comfortable, modern office in the center of Moscow (m. Novoslobodskaya/Mendeleevskaya/Dostoevskaya). Hybrid work format is available;
- Voluntary medical insurance after the probationary period, including dentistry and oncology;
- Reduced working hours on Fridays: until 16:30 in the autumn-spring period and until 15:30 in the summer;
- Corporate training: trainings, conferences, and professional development courses;
- Internal system of flexible benefits, motivation, and bonuses "Benefit Cafeteria";
- Corporate privilege program with discounts from partners – Primezone;
- Corporate gym;
- Summer children's room;
- Rich corporate life: events, holidays, festivals, as well as sports and charity activities.
Skills: E-Mail Marketing, Internet Marketing, HTML/CSS, Audience Segmentation, Analytical Thinking