Real Estate Team
Location Moscow
In our work, we set ambitious goals and do not stop at what has been achieved. That is why it is so important for us that every member of the Avito big team shares the company culture. The Manifesto, which gathers our main guidelines - mission, values, principles of work - helps to immerse in it.
About the team
Avito Real Estate's marketing team develops products that help people safely buy and sell housing. We work on attracting private owners, launching new services (e.g., "Comfortable Deal"), and building communication with the audience in the regions. Our goal is to make the real estate market more transparent, and transactions - easier and safer for all participants.
What tasks await you:
- be responsible for the long-term growth of the private owner audience on the platform: in the main service and in the "Comfortable Deal" product;
- participate in the development of the GTM strategy for launching the "Comfortable Deal" product in new regional markets;
- study the market: conduct marketing and user research (CJM, KANO model, barrier analysis);
- work out the positioning of the program for private owners together with the product and business teams;
- implement initiatives within the framework of the always-on plan in internal and external channels: performance, CRM, entry points in the product;
- analyze the effectiveness of communications and constantly optimize audience acquisition processes.
We expect you to:
- have at least 5 years of experience in marketing in IT companies or the real estate sector;
- have experience in developing and implementing marketing strategies;
- have experience launching 360° advertising campaigns;
- be able to conduct user research and work with data;
- understand the principles of performance marketing and CRM communications.
Working with us means:
- the opportunity to influence a product used by millions of people;
- working in a team of experts who value initiative and knowledge sharing;
- systematic development: personal budget for training, external and internal programs, mentoring;
- hybrid work format with the possibility to combine work from home and in the office;
- extended healthcare: VHI, life insurance, oncology insurance;
- psychological support service, as well as financial, legal, and healthy lifestyle consultations for you and your loved ones;
- corporate sports: group training, well-being app;
- special offers from partners and discounts on Avito services: housing booking, promotion services, mortgage insurance;
- meal compensation.
