Company: Hollyshop
Location: Moscow
Experience: Over 6 years
Hi! We are hollyshop — the largest multi-brand store for Korean cosmetics in our niche.
In 12 years of operation, we have delivered over 1,300,000 orders. Our assortment includes over 9,000 products and 350+ brands. During this time, we have received thousands of positive reviews about our work.
Now we are looking for a Digital Director who will take charge of developing the digital direction and integrate CRM marketing, SEO, email campaigns, and content into a unified system focused on increasing revenue, conversion, retention, and LTV.
This should not just be a channel manager, but someone who understands e-commerce as a business and can turn digital into measurable financial results.
Why it's great to work with us:
- We value every employee and maintain an atmosphere of openness and friendliness, and these are not just words, but our corporate culture that has been built for over 10 years.
- A stable company that confidently occupies its market position and demonstrates annual growth and scaling. It's safe with us.
- Our company develops social initiatives and participates in an international campaign about autism. In 2025, we launched the charity project “RAS: Tell me how he can” and supported the “Anton is Nearby” foundation.
- We provide a 40% discount on all store products.
- We care about the health of our employees by providing corporate fitness in partnership with the WorldClass fitness center chain.
- Partnership with Yandex.Eda: order lunches at the company's expense.
- We regularly organize beautiful and large-scale events for employees (corporate parties, team building).
- We provide material support to employees in difficult times.
- We love birthdays very much, so we give cool gifts to all birthday celebrants.
- Professional, career, and financial growth is possible with us, and we actively facilitate it.
- Employment according to the Labor Code of the Russian Federation and all social guarantees.
- Work schedule: 5/2 from 10:00 to 19:00.
- Competitive salary.
- Training and support from the first working day. Weekly online product training with the team of consultants and operators of the Moscow part of the project. Access to the corporate university on the Equio platform.
- Work on a cool and developing project. We are proud of and love the company we work for, and intend to make you fall in love with it❤️.
Area of Responsibility:
- Digital strategy and roadmap.
- CRM and retention: segmentation, customer journey, automated scenarios, personalization.
- Email / push / other CRM communications.
- SEO and growth of organic traffic and revenue.
- Website content: categories, selections, landing pages, special projects, commercial content.
- Analytics, funnel, A/B testing, and CRO.
- Management of the team and external contractors.
- Synchronization of digital with commerce, product, and IT.
What we expect from you:
- 7+ years in digital / e-commerce / growth.
- 3+ years in a leadership position.
- Experience managing multiple digital areas.
- Experience in building / transforming CRM.
- Good understanding of SEO, content, and web analytics.
- Experience in team management.
- Desirable: retail, fashion, beauty, lifestyle, marketplace, or large e-commerce.
- Strong commercial mindset.
- Ability to work with numbers and funnels.
- Understanding of LTV, retention, repeat purchase, CAC, conversion, ROMI/ROI.
- Strong people management.
- Ability to independently form strategy and prioritize.
- Hands-on approach — not afraid to dive into details.
- Ability to connect SEO → content → conversion → CRM → repeat purchases.
We will definitely get along if you, like us, have a positive outlook on the world around you and are used to doing your job with full commitment.
We take responsibility for our work to each of our guests, and therefore we are used to doing our job "excellently". If you are ready to share this responsibility with us, then we are looking in the same direction:)
Feel free to apply for our vacancy!
Skills: Digital Marketing, Internet Marketing, Team Management
